St. Petersburg University
Graduate School of Management
Master in Management program
Human resource management in CIS countries: the evidence from Kazakhstan firms
Master’s Thesis by the 2nd year student
Concentration — International Business
Konstantin Malko
Research advisor:
Marina Latukha, Associate professor
St. Petersburg
2016
АННОТАЦИЯ
Автор
Название магистерской
диссертации
Факультет
Направление подготовки
Год
Научный руководитель
Описание цели, задач и
основных результатов
Ключевые слова
Малко Константин
Управление человеческими ресурсами в странах СНГ:
данные из Казахстанских компаний
Высшая Школа Менеджмента
Международный бизнес
2016
Латуха Марина Олеговна
Целью этой работы является исследование особенностей
практик управления человеческими ресурсами (УЧР) и
факторов, влияющих на эти практики в Казахстанских
компаниях. Особое внимание уделяется анализу факторов
и странового контекста, влияющих на практики УЧР.
Также обсуждаются перспективы развития местных
(локализация) или адаптации Западных (вестернизация)
УЧР практик.
В работе обсуждается влияние ряда факторов на УЧР
практики. Некоторые из факторов уникальны для
Казахстана, прочие являются общими для Казахстана и
стран СНГ.
Результаты исследования показывают, что, несмотря на
динамичный рост Казахстанской экономики, УЧР
практики всё ещё находятся в переходном состоянии от
Советского наследия к существующим практикам
Западных многонациональных компаний. Также
показывается, что УЧР практики не могут в полной мере
соответствовать потребностям Казахстана в развитии
УЧР.
Управление человеческими ресурсами, развивающиеся
рынки, адаптация практик УЧР, страны СНГ, Казахстан
2
ABSTRACT
Master Student's Name
Master Thesis Title
Faculty
Main field of study
Year
Academic Advisor's Name
Description of the goal, tasks
and main results
Keywords
Malko Konstantin
Human resource management in CIS countries: the evidence
from Kazakhstan firms
Graduate School of Management
International Business
2016
Latukha Marina Olegovna
The study investigates peculiarities of human resource
management (HRM) practices in Kazakhstan firms and
identifies factors influencing it. Attention is paid to the
analysis of country-specific context that shapes peculiarities
of HRM practices and provides discussion about its
westernization or localization perspectives.
The study argues that HRM practices are influenced by a
number of factors, some of which are rather specific for
Kazakhstan, and some are common for CIS context.
The results show that despite dynamic economic growth of
Kazakhstan’s economy, HRM practices is still in transition
from Soviet heritage to ones existing in Western MNCs and
cannot fully match country’s needs in HRM development.
Human resource management, emerging markets, HRM
practices adaptation, CIS countries, Kazakhstan
ЗАЯВЛЕНИЕ О САМОСТОЯТЕЛЬНО ХАРАКТЕРЕ ВЫПОЛНЕНИЯ ВЫПУСКНОЙ
КВАЛИФИКАЦИОННОЙ РАБОТЫ
Я, Малко Константин, студент второго курса магистратуры направления 38.04.02
«Менеджмент», заявляю, что в моей магистерской диссертации на тему «Управление
человеческими ресурсами в странах СНГ: данные из Казахстанских компаний»,
представленной в службу обеспечения программ магистратуры для последующей
передачи в государственную аттестационную комиссию для публичной защиты, не
содержится элементов плагиата.
Все прямые заимствования из печатных и электронных источников, а также
защищенных ранее выпускных квалификационных работ, кандидатских и докторских
диссертаций имеют соответствующие ссылки.
Мне известно содержание п. 9.7.1 Правил обучения по основным образовательным
программам высшего и среднего профессионального образования в СПбГУ о том, что
«ВКР выполняется индивидуально каждым студентом под руководством назначенного ему
научного руководителя», и п. 51 Устава федерального государственного бюджетного
образовательного учреждения высшего профессионального образования «СанктПетербургский государственный университет» о том, что «студент подлежит отчислению
из Санкт-Петербургского университета за представление курсовой или выпускной
квалификационной работы, выполненной другим лицом (лицами):
______________________________________________(Подпись студента)
_______________26.05.2016____________________________ (Дата)
STATEMENT ABOUT THE INDEPENDENT CHARACTER OF THE MASTER THESIS
I, Malko Konstantin, (second) year master student, program 38.04.02 «Management»,
state that my master thesis on the topic «Human resource management in CIS countries: the
evidence from Kazakhstan firms», which is presented to the Master Office to be submitted to the
Official Defense Committee for the public defense, does not contain any elements of plagiarism.
All direct borrowings from printed and electronic sources, as well as from master theses,
PhD and doctorate theses which were defended earlier, have appropriate references.
I am aware that according to paragraph 9.7.1 of Guidelines for instruction in major
curriculum programs of higher and secondary professional education at St.Petersburg University
«A master thesis must be completed by each of the degree candidates individually under the
supervision of his or her advisor», and according to paragraph 51 of Charter of the Federal State
Institution of Higher Professional Education Saint-Petersburg State University «а student can be
expelled from St. Petersburg University for submitting of the course or graduation qualification
work developed by other person (persons)».
________________________________________________(Student’s signature)
_______________26.05.2016_________________________________ (Date)
Table of contents
INTRODUCTION........................................................................................................................... 6
1. THEORETICAL BACKGROUND.............................................................................................7
1.1. HRM practices in CIS countries and emerging market context...........................................7
1.1.1. Adaptation of HRM practices........................................................................................ 7
1.1.2. HRM practices in CIS countries context....................................................................... 9
4
1.1.3. HRM in emerging markets.......................................................................................... 12
1.1.4. Kazakhstani context for HRM..................................................................................... 13
1.2. Country-specific environment............................................................................................ 16
1.1.1. Soviet heritage............................................................................................................. 17
1.2.2. Foreign Direct Investment and MNCs.........................................................................20
1.2.3. Ethnic and cultural diversity of Kazakhstan................................................................21
1.2.4. Informal connections and idiosyncratic deals..............................................................23
1.2.5. Business education...................................................................................................... 26
1.3. Summary of literature review............................................................................................. 30
2. METHODOLOGY.................................................................................................................... 32
2.1. Design................................................................................................................................. 32
2.2. Sample and data analysis.................................................................................................... 33
3. RESULTS AND DISCUSSION................................................................................................ 34
3.1. Peculiarities of HRM practices in Kazakhstan................................................................... 34
3.2. Factors influencing of HRM practices in Kazakhstan firms..............................................36
3.3. Kazakh culture context....................................................................................................... 37
3.4. Soviet management peculiarities context........................................................................... 39
3.5. Existing economic and social context................................................................................ 40
3.6. HRM primary practices...................................................................................................... 42
CONCLUSIONS........................................................................................................................... 44
Managerial implications............................................................................................................ 48
LIST OF REFERENCES...............................................................................................................49
APPENDIX 1. QUESTIONNAIRE IN ENGLISH LANGUAGE................................................58
APPENDIX 2. QUESTIONNAIRE IN RUSSIAN LANGUAGE................................................64
INTRODUCTION
Nowadays, Human resource management (hereinafter HRM) practices are considered one
of the most important factors for a firm’s success (Schuler et al., 2002; Wei and Lau, 2005; Biron
et al., 2011; Eriksson et al, 2014; Savaneviciene and Kersiene, 2015; Williams and Lee, 2016).
Unlike in developed economies with well-created and applied HRM practices, which have also
been the focus of much study, (Braun et al., 2011; Buller and McEvoy, 2012; Hauff et al., 2014;
5
Berber and Slavic, 2016), firms from CIS countries attract limited attention from researchers
(Croucher, 2010; Erdener, 2011; Makhmadshoev et al., 2015). But the process of change, the
adaptation of new knowledge, and constant development attracts many scholars and results in
various publications on HRM in emerging markets, which focus mostly on BRIC countries,
especially India and China. However, there are several dynamically growing economies in CIS
countries, which are still under limited review.
One of the CIS countries showing substantial growth since the collapse of the Soviet
Union is Kazakhstan (Wandel and Kozbagarova, 2009). The country’s strategic approach
towards economic growth, the government’s attempts at diversifying the country’s economy,
increasing presence of international companies, and participation in international trade and
economic alliances, such as Customs Union and Eurasian Economic Union, creates a high
demand for establishing well-developed HRM practices that will be able to provide an impact on
the ongoing changes and create a competitive advantage for CIS countries’ firms.
Many scholars focus their attention on the fact that dynamic rivalry of companies from
emerging markets leads to a change in the competitive landscape of international business
(Williamson and Zeng, 2009; Chang et al., 2009; Khavul et al., 2010; Gruber-Muecke and Hofer,
2015). Since Kazakhstan is considered an emerging economy (Belkanov, 2000; Xiong et al.,
2015; Karatayev and Clarke, 2016), the paper investigates the peculiarities of HRM practices in
Kazakhstan and discusses the factors that influence them. Despite the fact that some researchers
provide data on HRM practice adaptation in emerging markets and some CIS countries (mostly
in Russia) (Fey et al., 1999; Björkman and Lervik, 2007; Cooke et al., 2011; Andreeva et al.,
2014; Latukha, 2015; Novitskaya, 2015) and the way those practices are influenced by the
country-specific context (Björkman and Ehrnrooth, 2000; Braun and Warner, 2002; Liu, 2004;
Wei and Lau, 2005), there are limited studies on HRM in Kazakhstan.
The thesis aims to investigate the peculiarities of HRM practices in Kazakh firms and to
identify the factors that influence them, we formulate the following research questions:
1. What are peculiarities of HRM practices in Kazakhstan companies?
2. What factors influence HRM practices in Kazakhstan firms? How HRM practices are
influenced by country-specific environment?
3. What HRM practices are more crucial for Kazakhstan companies in the country-specific
context?
6
1. THEORETICAL BACKGROUND
The review of the literature consists of the two major parts. First part is focused on
presenting review of publications on HRM in CIS countries and discussing Kazakhstan in
emerging market context. Second part describes the environment that is studied and that has a
direct influence on development of HRM practices in the country. The focus is given to trace the
way economy and society of Kazakhstan influence and shape HRM practices. This section of the
thesis is concluded with identifying summarizing overall availability and focus of the literature
on the topic.
1.1. HRM practices in CIS countries and emerging market context
1.1.1. Adaptation of HRM practices
By the end of 20th century the development of international connections between
countries and the creation of international economic and business organizations led to an
unprecedented boost in the development of the world’s businesses. Beginning with Porter’s
major breakthrough in strategic management, business scholars and managers began to
reevaluate the roles of different areas of business. According to Lengnick-Hall et al. (2009),
Farndale et al. (2010), and Schuler et al. (2011), one of the key success factors for companies’
growth is to learn how to choose, attract, train, motivate, and retain talented individuals.
Aghazadeh (2003) emphasizes the high relevance for managers in ensuring that in global
business environment HRM policies and practices have a balance between consistency and
recognizing various differences that occur when doing business internationally.
Schuler et al. (1993) provide solid research on international HRM practices’ adaptation in
multinational companies (MNCs). They try to describe and provide a framework for
understanding the linkages of HRM practices with company strategy at an international level.
Results of that research have become relevant for a further publication by Schuler et al. (2002).
The authors emphasize that it is important to study international HRM in the context of changing
economic and business conditions. In particular, it involves understanding the success factors of
adaptation of HRM practices in another country and business environment. Shen (2005)
confirms this and adds that country context is crucial as well. Based on multiple publications and
research, the author identifies the following success factors of adaptation of HRM practices in
another country (Table 1).
Table 1. Factors of HRM adaptation in foreign country
Political factor
Ferris and Judge, 1991; Gregersen et al., 1996
Legal factor
Von Glinow and Teagarden, 1988; Taylor et al., 1996;
Ferner, 2000
7
Economic factor
Sociocultural factor
Schuler et al., 1993; Delios and Bjorkman, 2000
Hamill, 1984; Taylor et al., 1996; Braun and Warner,
International business strategy
International organization structure
2002
Doz and Prahalad, 1986; Welch and Welch, 1994
Stopford and Wells, 1972; Roth et al., 1991; Jackson and
Organizational culture
Mode of internationalization
International experience
Type or niche of industry
Size of international operation
Reliance on the
Schuler, 1995
Borg, 1987; Welch, 1994
Taylor et al., 1996; Dowling et al., 1999
Hamill, 1984; Ferner, 1997; Delios and Bjorkman, 2000
Ferner, 1997; Dowling et al., 1999; Fields et al., 2000
Hamill, 1984; Welch, 1994; Jackson and Schuler, 1995
Dowling et al., 1999; Hayden and Edwards, 2001
domestic/international market
Top management’s attitudes towards Laurent, 1986; Perlmutter, 1969; Perlmutter and Heenan,
internationalization
1974
Senior management’s perception of Hamill, 1989; Ferner, 2000; Hayden and Edwards, 2001
home HRM
Competitors
Schuler et al., 1993
Location of assignment
Tung, 1982; Welch, 1994
Staff availability
Hamill, 1989; Welch, 1994
Additionally, Rosenzweig and Nohria (1994) study the effect of a number of factors for
successful HRM affiliation with local companies. The authors identify the following most
influential success factors: presence of expatriates, a local environment’s influence, a parent
company’s nationality, frequency and closeness of communication between managers of the local
and parent company, and mode of entry (the importance of establishing a new company instead
of acquiring a local one). However, all the mentioned authors wonder whether it is possible to
generalize on all these factors for all types of companies or whether these are only applicable to
MNCs. In addition to these factors, some authors (Newman and Nollen, 1996; Myloni et al.,
2004; Gilbert and Von Glinow, 2015) name one of the most important success factors as the
ability of management to deal with cultural differences, an understanding of these, and the
“length” of cultural distance. The shorter that cultural distance between the parent and local
company, the faster foreign HRM practices merge with local ones, thus making a sort of
symbiosis beneficial for both the parent and local subsidiary. The determining of these success
factors is used as a certain benchmark and as the metrics for a questionnaire to see which of them
are actually applicable in Kazakhstan.
1.1.2. HRM practices in CIS countries context
The Commonwealth of Independent States (CIS) is created as a successor entity to the
Soviet Union, and includes the majority of its ex-members. As a successor, post-socialist states
8
inherit not only rich resources and large territories, but also the need for transition from planned
to market economies (Altman, 2009). The best way for transition is to attract MNCs and foreign
direct investments (FDI), towards which governments both push state companies and create
institutions that are focused on attracting FDI and proclaiming the importance of HRM
development, which is the case for Belarus (Danilovich and Croucher, 2015) and Kazakhstan
(Lee et al., 2010). Among different well-proved western approaches to management practices,
HRM is one of the most crucial elements of MNC’s competitive strategy (Schuler et al., 2002;
Liu, 2004) as many companies face various complications in the adaptation of their management
practices to host countries’ contexts (Newman and Nollen, 1996).
The Soviet management practices that are transferred to a certain extent to CIS countries
are described by Vlachoutsicos and Lawrence (1990). The authors highlight the substantial role
of collectivism in working relations, centralized leadership, and the hierarchical organizational
structure. Additionally, according to May et al. (1998), typical HRM is limited to personnel
administration and record-keeping, which is supported by a bureaucratic and exploitative
approach that is used in personnel management. Some HRM practices either did not exist or
were faintly present in the Soviet Union. Recruitment was not an issue for Soviet states as there
existed staffing together with poor labor mobility, governmental allocation of workers to jobs,
and strong involvement by the state authorities (Leites, 1984). Training and employee
development were planned and controlled by the government, and focused on increasing
professional qualifications, without paying attention to the particular needs of employees
(Mockler et al., 1996). Compensation management involved low salary differentiation, but a high
emphasis on nonmonetary benefits (such as public recognition), and had a poor link between
individual performance and the remuneration received. Performance appraisals were mandatory,
regulated and developed by state, and were considered as a formality, which often resulted in an
attitude of neglect (Minbaeva et al., 2007; Novitskaya, 2015). There was no development of an
organizational culture corresponding to the communist ideology that was integrated in every part
of Soviet life. All this resulted in a weak desire for reformations and a resistance to any
innovations in management. Many of these Soviet management peculiarities are deeply rooted in
the minds of people and are significant complications for adaptation of Western management
practices in CIS countries.
A review of some of the existing studies shows that approach to adaptation of western
HRM practices in CIS countries is rather similar. Western MNCs act as a crucial channel through
which indigenous businesses tend to adopt new practices (Buck et al., 2003). In some countries,
subsidiaries of western MNCs selectively adopt practices or try to develop new ones. The degree
9
of transfer substantially depends on an organization’s management, considering the strong role of
leaders in organizations during socialism. Local managers, who gained their experience during
Soviet times and are not used to being suggested any kind of innovations, prefer to retain
existing practices rather than adopt foreign ones. However, in subsidiaries with a foreign
expatriate manager, there is a stronger focus on implementing western practices, which is the
case for Ukraine (Novitskaya, 2015). Additionally, Croucher (2010) states that due to limited
business studies on the Ukrainian context and language barriers, headquarters of foreign MNCs
have significant control over subsidiaries in Ukraine, thus, selecting HRM practices properly for
the particular subsidiary and tracking the process of adaptation of these practices. The author
highlights that among other HRM practices Ukrainian companies focus on selection methods and
have a combination of financial and psychological approaches to motivation. According to
Novitskaya (2015), subsidiaries that are rather autonomous from headquarters’ control have the
lowest levels of adaptation of HRM practices and are more exposed to the effects of national
context. Companies where HRM practices are adapted with assistance of local experts have less
difficulties with integration of practices.
Education in the Soviet Union did not involve development of almost any kind of
business knowledge, which resulted in many problems with education in CIS countries. One of
the issues is that education cannot properly satisfy existing needs of the labor market and
business. Moreover, education and business are separated and often have weak or no connections
between each other (Bruneel et al., 2010; Kaymaz and Eryiğit, 2011). These weak connections
lead to the case in which many companies recruit through personal connections, search for
experienced workers and neglect the employment needs of students (Smirnova and Tatibekov,
2013). However, some firms that desire to attract graduates have to build connections with
universities themselves.
Due to a poor understanding of the role of HR managers, the majority of them play a
minor role in the business (Croucher, 2010). This is caused by an employer’s preference in
hiring more experienced professionals who received their training during Soviet times. These
professionals tend to have a lack of adaptability for the fast-changing business environment, a
low desire for innovation, a lack of flexibility, and poor knowledge of modern technology. In
particular, those Soviet-trained specialists have a more functional approach to HRM and focus
more on obtaining, hiring, disciplining, and retaining workers. Due to the fact that many
executives are old enough to be trained in the Soviet-style and share a similar inflexible approach
towards management, younger specialists trained in western-oriented educational institutions
tend to be neglected. Thus, the presence of local executives and employees with a low desire for
10
innovations are a substantial obstacle for the adaptation of western HRM practices in a country
context.
Additionally, many scarce resources for personnel use and a strong communist
bureaucratic apparatus made people search for alternative ways of gaining resources or achieving
desirable goals, thus, the role of personal connections increased. Eventually, this led to rather
widespread blat, which is a practice of using personal connections to evade formal bureaucracy
and it strongly coincides with the concept of idiosyncratic deals. Blat is mostly dominant in state
and indigenous companies and used in recruiting, retaining, and promoting the “right” people to
the right positions in the company (Wedel, 2003).
Among other CIS states, Russia receives the special attention of scholars. Due to Russia’s
vast natural resources, a large well-educated population, various business opportunities, and the
availability of any kind of business, the country is very attractive for different kinds of foreign
companies. However, despite the vast opportunities, there are complications for management and
HRM. According to Fey et al. (1999), the traditional Russian attitude towards HRM is the
following: employees are treated as a cost rather than a useful resource, education is considered
to be fundamental knowledge rather than the development of skills, limited career progression
decreases incentives to work hard, and limited attention is given towards motivating employees.
The authors highlight that HRM play a key role in helping employees and management to
understand new market conditions, the necessity of innovations and customer orientation, and,
even in a certain change of mentality. As in other CIS countries, the Russian government
maintains a strong focus on attracting foreign direct investment (FDI) and, hence, foreign MNCs
(Fey and Denison, 2003). Working in Russia forces foreign MNCs to adapt most of the western
HRM practices to the local context and existing management practices, with the exception of
performance appraisal, which is adapted rather quickly (Gurkov et al., 2012). The adaptation of
western HRM practices and transition from Soviet management thinking lead to a variety of
understanding of HRM practices among managers and to an improper application of those
practices. One of the examples is the heterogeneous and sometimes vague understanding of
talent management (TM) practices, which limits their development in Russian companies
(Latukha, 2015). The most crucial issue that MNCs, local companies and managers need to
resolve is the adaptation of HRM practices to local context, norms, traditions, cultures, and
behavior.
11
1.1.3. HRM in emerging markets
The approach to HRM varies in emerging markets from country to country, as does the
understanding of the use and importance of applying HRM practices. The study of Cooke et al.
(2011) on HRM in emerging post-socialist European markets argues that some countries are still
influenced by the socialist past of treating HRM as an administrative part of the organization,
which deals mostly with recordkeeping and hiring people. This mostly refers to the MNCs’
subsidiaries in those countries that bring their culture of advanced and well-developed
management to host countries. Björkman and Ehrnrooth (2000) show that the most typical
analyses of scholars is the extent to which MNCs’ subsidiaries in foreign countries mirror a
parent company’s practices locally. The authors state that the majority of research is done on a
single country example, particularly foreign subsidiaries operating in the US. Moreover, there is
a lack of information on the way MNCs standardize and implement their HRM practices in other
states. The authors study the MNCs’ standardization and implementation of HRM practices in
Russia and Poland, which are both the emerging markets. Björkman and Lu (1999) study the
management of HRM of western companies’ subsidiaries in one of the largest emerging
economies – China. Their research allows for the tracing of some of the common characteristics
of transferring HRM practices from the MNCs of developed countries to emerging markets.
Overall, HRM practices in emerging markets are trying to become more similar to the MNCs’
practices. Several factors contribute to this process. Björkman and Ehrnrooth (2000) find that the
higher the number of employees in the company the more similar HRM practices are to MNCs’.
Björkman and Lu (1999) state that companies must put substantial effort into adapting the
practices to the country context. Moreover, even though some practices such as recruitment and
performance appraisal might be already similar to the western ones, there is still a high need for
the localization of HRM practices so that they fit local culture, behavior, and norms. To achieve
this, it is necessary to link HRM practices to companies’ specific needs.
The authors also
emphasize the fact that companies located in the economically developed regions of the country
tend to be more “western” and face fewer difficulties in adopting western HRM practices than
“local” companies from less developed regions.
Cooke et al. (2011) generally confirm these findings and provide the three broad
categories of thought that exist in the area. The first category in the literature describes that
MNCs can become pioneers in developing and using best practices worldwide in case these
companies owe substantial resources and knowledge (Kostova and Roth, 2002). The second
category suggests an opinion that some cultures are better than others in adapting to modern
improvements in economies (Bacharach, 1989; Hofstede, 2001). The third category is identified
12
by authors who look at institutional effects (Jensen, 2003; Pagano and Volpin, 2005). Cooke et
al. (2011) explain those institutions as ones that deal with networks of social relations that push
economic and business activity forward, and others that focus on dealing with property rights. In
the case of Kazakhstan, both social and governmental institutions and personal networks play an
important role in managing HR in particular, and business in general, which Minbaeva and
Muratbekova-Touron (2013) mention.
1.1.4. Kazakhstani context for HRM
The section reviews peculiarities of HRM in Kazakhstan from theoretical perspective and
provides discussion of factors influencing adaptation of HRM practices. Since Soviet era left
poor legacy related to HRM Kazakhstan, firms get used to absorb the experience of developed
countries. However, the Soviet autocratic and bureaucratic management style hold strong
positions in people’s minds. Eventually, geographical location of Kazakhstan, its immense
natural resources, and willingness to learn something new and different from the obsolete
methods of doing business lead to an interesting mix of modern business methods and in
particular HRM practices.
The research on informal connections and the importance of personal networks is
conducted by Minbaeva and Muratbekova-Touron (2013) and discusses the western influence on
HRM and business in Kazakhstan. In the process of conducting interviews both formal with HR
managers and informal with relatives, friends, and peers, the authors find that the presence of
western MNCs has influenced not only HRM and business practices, but has brought changes to
people’s mentality. Even though the changes are not radical, i.e. people still take cash-for-favor
and clans’ networking as granted, they are already able to see the negative sides of “clanism" (a
form of nepotism) and bribery and act in a way to avoid it. As soon as a Kazakhstani employee
receives some experience of working in a western MNC, and experiences the environment, sees
how employees and management follow strict company policies, which are aimed to prevent
“clanism", that person starts showing a low interest of going back to state-owned and private
local businesses. After entering the country, foreign multinational companies find that local
employees who are used to working in a planned economy, need to be educated and trained in
order to fit to the ways that business is done in open markets (Safavi, 1997; Belkanov, 2000).
During the next decade those large companies trained their employees and eventually created a
labor force qualified and skillful enough to be competitive and fit for the demands of the parent
company. A “Western” background and experience became relevant criteria for hiring people.
13
After declaring independence in 1991, there were mass migrations of the Russian
population, which hit Kazakhstan’s economy and industry (Pomfret, 2005). Those migrations
also had a strong impact on the labor market. Explanations of this case are found in the work of
Esenova (1996) and Fergus (2003). The authors state that Kazakhs do not have strong workingclass traditions and habits, and there are not many scientists of Kazakh origin due to the Soviet
government’s policies that favored Russian workers coming to Kazakhstan instead of training
local population. According to Anderson and Hancilova (2011), the country lost the major
amount of well-educated and skilled specialists, and the emigration of those people brought
substantial damage to Kazakhstan’s labor market and still has a strong impact on the country’s
economy. To refill this high loss in human resources, the country had to educate a new
generation of scholars and white-collar workers, especially taking into account that there was
almost no business education in the Soviet Kazakhstan, but, there is a strong need for qualified
workers (Ydyrys et al., 2014).
The additional confirmation that development and formation of a talent pool is one of the
crucial success factors for both businesses and a country’s economy is found in Gilbert and Von
Glinow (2015) and Yessengeldin et al. (2015). However, Davis (2012) claims that despite the
high attention that the economy, innovations, and foreign investments receive, Kazakhstan’s HR
management today seems to be in stagnation and has a lot of challenges to face. One of the
biggest challenges Davis (2012) identifies is the country’s willingness to create a domestic
skilled labor force by simultaneously decreasing significantly the proportion of foreign workers
in order to protect local jobs. The initiative seems to be good, but the author believes that
Kazakhstan is still far away from developing self-sufficient human resources to support the
country’s economic boost and desires to get it into the world’s top 50 economies. The author
states that the transfer of knowledge from foreign experts and workers to local ones is not
enough to create an advanced workforce. A decreasing number of foreign workers would most
likely hinder the development of HRM in Kazakhstan. Moreover, Davis and Yugay (2012)
provide evidence that local companies of Kazakh origin are likely to be unaware of modern HR
practices and are still drawn towards a Soviet-like neglectful and functional approach to
employee management.
To get a better understanding of HRM in Kazakhstan, it is essential to see what is
happening in the labor market and Yessengeldin et al. (2015) highlight that there is a substantive
mismatch between requirements of the labor market and skills of human resources. In particular,
there is a generally low qualification of workers in engineering, professional education, a lack of
knowledge of advanced technology, and innovations management. To resolve this issue,
14
Kazakhstan attracts foreign experts to increase transfer of knowledge and experience to local
people. However, this measure is not a perfect solution because of improper implementation as
Davis (2012) describes. Anderson and Hancilova (2011) and Yessengeldin et al. (2015) highlight
that attracting foreign specialists is difficult because of inefficient use of state quotas for foreign
workers and various bureaucratic procedures. Moreover, a mismatch between the state
educational program and workers’ skills with the modern needs of the labor market can be found.
Yessengeldin et al. (2015) link the availability of multiple various vacancies with a rather high
unemployment rate and come to the conclusion that people do not have the necessary skills to
match the existing jobs. Finally, improving training methods for highly qualified personnel is
considered essential and the authors recommend that the quality of specialists’ preparation
should be higher than the quantity of specialists prepared.
In addition to these findings, Smirnova and Tatibekov (2013) emphasize that employers
in Kazakhstan prefer to hire young over older people. Employers are reluctant to recruit people
older than 45 due to specific reasons that include a Soviet education, lack of adaptability for a
fast changing business environment, Soviet work style, lack of flexibility, poor knowledge of
modern technology, and reduced physical and mental abilities. However, Smirnova and
Tatibekov (2013) state that the quality of higher education prevents recent graduates entering
desired positions. Nevertheless, the authors come to the conclusion that it is still possible for
people of all ages to find good jobs. Davis (2012) and Yessengeldin et al. (2015) highlight the
importance of education in developing the HRM potential in Kazakhstan. Monobayeva and
Howard (2015) conduct a study on the challenges of public management education, but they
provide a holistic view on the development of the education system in Kazakhstan. However, the
overall understanding of HRM practices in the Kazakh context is still an agenda (Björkman and
Ehrnrooth, 2000; Braun and Warner, 2002; Liu, 2004; Wei and Lau, 2005).
Based on this discussion, we claim the necessity to investigate the specifics of HRM
practices in Kazakhstan, identifying the principal country-specific factors of HRM. We formulate
the following research questions that guide us in our empirical study:
1. What are peculiarities of HRM practices in Kazakhstan companies?
2. What factors influence HRM practices in Kazakhstan firms? How HRM practices are
influenced by country-specific environment?
3. What HRM practices are more crucial for Kazakhstan companies in the country-specific
context?
15
1.2. Country-specific environment
For centuries Central Asia has been a melting pot for many states and civilizations, for
dozens of tribes and several empires. Historically, the most dominant nations in the region were
the nomad tribes or the Turks, who closely interacted with different cultures during their
existence. The region witnessed Arab invasion in the VII century which brought Islam religion
and values, thus, removing pagan ones. Few centuries later there was a series of massive
conquests of Mongols who brought not only their strong nomadic culture, but also changed the
physical appearance of locals (Kan, 2011). One of the biggest culture changers was the Great
Silk Way, which started from China, and went through all over the region to Europe. Eastern
goods, cultures, languages, philosophies, and ways of doing trade and business were exported to
the West and backwards (Kan, 2011). For years, Central Asia is the crossroads of nations and is
believed to be “a starting point for human intellectual, technological, cultural, military, and
commercial achievements” (Erdener, 2011, p. 7).
Although regarded as quite separate regions, Europe and Asia form a single, biggest
continent Eurasia, with the conjoined center in Central Asia. Since XV century, the core of the
Central Asia is the state of Kazakhs. Initially it was known as the Kazakh Khanate (Kingdom)
(Kan, 2011). State’s culture and development was influenced by Mongol nomads, Arabs,
partially Persians, China and even more by Russian empire. The latter two were always the
neighbors of Kazakh. That strong mix of cultures, sciences, traditions of making business was
affected even stronger by Russian state after the Kazakhs firstly partially joined and later were
colonized by Russian empire. For over 300 years as a part of Russia, Kazakh state absorbed
Russian culture, but still managed to keep its own uniqueness (Kabuldinov and Kayipbaeva,
2012).
In 1922 the state became a part of the Soviet Union. Strong communist ideology strongly
influenced the culture, behaviors, and perceptions of Kazakhs. Moreover, planned economy
almost changed the ways of making business and almost destroyed entrepreneurship. It
eventually led to multiple difficulties in the modern, independent Kazakhstan. For example, one
of the major issues that developed after the collapse of the Soviet Union was clanism (a form of
nepotism). It can be considered as one of the most widespread local managerial practices, which
may provide obstacles for making business effectively. Unfortunately, that business practice had
not been studied well by scholars of international business (Minbaeva and Muratbekova-Touron,
2013). Moreover, not many other aspects of managerial practices in Kazakhstan got much
attention either.
16
Since 1991 the Kazakhstan became independent and started its transition from planned to
market economy. This transition has strong impact on all the country’s elements, mentality of
people, working and business culture, and education. Nowadays Kazakhstan is one the most
prosperous states in Central Asia, which is mostly provided by country’s immense natural
resources and thorough development of economic strategies (Xiong et al., 2015). Reviewing
literature on country-specific environment shows how and at what cost that prosperity was
achieved and how those historical changes influenced development of HRM in the country.
1.1.1. Soviet heritage
One of the foundations for the new Kazakhstan should have been a stable economy,
which was quite far from being stable at the beginning of 1990-s. However, instead of starting to
build capitalism, the authorities and the President chose different path. In order to get more
precise understanding of how the economy developed, it is necessary to review literature on
Soviet economic heritage of the country. The country followed the common for USSR planned
economy. According to Wandel and Kozbagarova (2009), Kazakhstan was producing and
supplying textile and agricultural products (mostly grain), minerals, oil, and gas. By the 1990-s,
Kazakhstan’s economy became the most urbanized and diversified among Central Asian
countries. Most of the supply and value chains of the country (up to 86% (Wandel and
Kozbagarova, 2009)) were heavily connected to and integrated in other member-states of the
Soviet Union. Most of Kazakhstan’s exports and pipelines were going through and to Russia.
Thus, in the country itself the supply chains were going mostly through the southern, partially
central, eastern, and northern regions almost ignoring large western part of the country and its
link to other regions. After the collapse of the USSR that large network of trade and business was
in ruins and the country had to restore it (Serin and Yüksel, 2005). That radical change in
economics led to high unemployment rates. According to the State Committee of Statistics
(2015), in a period of 1991 to 2000 the average unemployment rates was 10.13%, with the peak
in 1998 of 13.1% and 1999 of 13.5% respectively. Moreover, in 1990-s the government of
Kazakhstan and the President launched an ethnic Kazakhs repatriation program, which turned to
be a burden on the economy in addition to the major losses of supply chains and high
unemployment rates (UN, 2006).
According to Pomfret (2005), one of the major focuses in the first years of independence
was establishing ethnic balance between the two largest nations presented in the country:
Kazakhs and Russians. Initially, there was an imbalance and it had influence on the stability of
the economy. Decline of the population because of mass migrations, increasing mortality rates
17
and decreasing birth rates (Committee of Statistics, 2015), hyperinflation, shutdown of many
factories and production facilities led to decrease in the country’s economy.
Moreover, the
amount of foreign direct investments in Kazakhstan’s economy was low as well. As one of the
government’s measures for achieving ethnic balance and, therefore, influence on economic
balance in the country, a program for repatriation of ethnic Kazakhs from abroad was created and
supported by Article 4 of the Constitutional law of Migration of population (2011). During
communist revolution and Soviet times many ethnic Kazakhs migrated to Iran, Mongolia, China,
Kyrgyzstan, Russia, Afghanistan, Turkey, Uzbekistan, and other countries and regions (UN,
2006). Returning Kazakhs to their homeland supposed to be beneficial for the country and its
economy. However, the repatriation program had a drawback. During the operation of the
program over 860,000 Kazakhs returned (also known as “Oralmans”) (Commission on Human
rights, 2012), but the majority was from the rural areas, with no or lack of education and inability
of speaking the language of interethnic communication in Kazakhstan – Russian language
(Fierman, 1998). Almost half of a million people with differences in language, culture, and
willingness to work put burden on the country’s economy, considering the total average
population of 15.5 million in the period of 1991 to 2000 (Committee of Statistics, 2015), became
a burden for country’s economy and provided uncertainty in both economic and social spheres
(UN, 2006).
From the literature reviewed it is seen how closely Kazakhstan was connected to Russia
in historical, ethnic, and economic terms. Fergus (2003) and Pomfret (2005) found that the
country initially decided to follow Russia’s economy development footprints. Kazakhstan tried
to follow same pricing and currency policies. However, that led to negative consequences for the
economy. According to the data of Committee of Statistics (2015), at the end of 1992 the
monetary inflation reached 1,381%. After introduction of its own currency tenge (hereinafter tg)
in November 1993, the government started enforcing strict monetary and fiscal policy, which
eventually led to establishment of stable currency exchange course and decreased price
competitiveness of economy. However, as Wandel and Kozbagarova (2009) state, establishing
stability of the economy was disrupted by Russian economic crisis of 1998 and high currency
devaluation, which again increased level of uncertainty in economics and led to decrease of
foreign investment. Nevertheless, the national currency devaluation of 10% was beneficial for
foreign investors and exporters and attracted them to the country’s oil and gas and mining
segments (Pomfret, 2005). Economic was moving to growth. In addition to accurate and careful
financial strategies, there was an element of luck for Kazakhstan in the growth of economy.
18
According to Xiong (2015), in 1999 there was an increase in oil prices and exploration of the
large oil and gas reserves in the Caspian shelf. Thus, higher stability in economy was established,
which was supposed and did attract Foreign Direct Investments (hereinafter FDI). Since 1999
Kazakhstan’s economy started to grow and flourish, and oil prices increased, which was very
beneficial for the economy that focuses mostly on its energy sector.
The following future of the economy of Kazakhstan is under question. One of the major
questions on economics of the country is whether that strong orientation on oil and gas sector
and the “oil economic boom” will be a curse or will boost country’s growth even faster than it
was in the first decade of 21st century, which was addressed by Mudarissov and Lee (2014).
Importance of changes in HRM was highlighted by the State developments strategy “Kazakhstan
2020” (Davis, 2012). It is essential to note that in case of potential future economic decline it is
possible that the unemployment rates may grow and employers might implement either more
strict or turn back to some traditional, “Soviet”, management practices. It is also possible that the
concentration of clanism may increase, which has direct influence on HRM practices (Minbaeva
and Muratbekova-Touron, 2013).
1.2.2. Foreign Direct Investment and MNCs
After 1999 crisis there was a substantial increase in economic growth and stability, which
eventually attracted foreign investments into economy. Lee et al. (2010) found that the
government of Kazakhstan saw that attracting FDI was one of the major ways of accelerating
economic growth. However, there was a need to identify factors that may hinder willingness of
the investors to come to Kazakhstan. Minbaeva et al. (2007) identified the seven key factors of
ensuring stable economic growth and, therefore, attracting FDIs:
Lack of domestic funds
State debt
Outdated technology
Need for working capital
Increase in competition
Access to foreign markets
Large current-account deficits
Moreover, authors found other serious obstacles for stabilizing economy. Those obstacles
were weak infrastructure, poor corporate governance, lack of transparency and enforcement in
legal and tax systems, corruption and crime, heavy bureaucracy, and government intervention.
Another major problem was identified by An and Becker (2013). Authors found that in 1990-s
there was a mass migration of Russians and Germans who were forced to come to Kazakhstan
19
during Soviet times. Both of those nationalities constituted the major amount of well-educated
and skilled specialists, and immigration of those people became a substantial brain drain, which
hit the country’s labor market and still has strong impact on the country’s economy. Investors
were aware of those drawbacks that existed in Kazakhstan.
According to Lee et al. (2010), in order to overcome those obstacles and create favorable,
attractive, and beneficial environment for foreign investors, in 1998 President of Kazakhstan
Nursultan Nazarbayev established Foreign Investors’ Council (hereinafter FIC). The major goal
of the FIC is to make a dialog and communication between the government of Kazakhstan and
foreign investors for the mutual benefit of the country, local and foreign companies, and
investors, as well as for economic and national wealth growth (FIC, n.d). The FIC under the
direct leadership of president Nazarbayev managed to attract large inward investments in the
country. Lee et al. (2010) provided data on the period of 1997-2006 and state that the aggregate
foreign investments exceeded 51 billion USD. According to the data of the Ministry of
Investments and Development of the Republic of Kazakhstan (2015), in the period of 2005-2014
the gross amount of foreign investments attracted to the country was over 208 billion USD.
In the following section we provide information on the top country-investors in
Kazakhstan’s economy to see the regions where Multinational Companies (hereinafter MNCs)
originate and bring their HRM practices from. Lee et al. (2010) consider the period of 1997 to
2006 and use the level of gross FDI inflows as measurement of amount of investments. They
found that the USA was the leading investor (total 13.5 billion US dollars). Later, since the year
of 2000, European Union (hereinafter EU) representatives joined. According to the National
Bank of the Republic of Kazakhstan (n.d.), other largest foreign investors were United Kingdom
(total 5.2. billion US dollars), Netherlands (total 7.8 billion US dollars), and Italy (total 2.8
billion US dollars). The Ministry of Investments and Development of the Republic of
Kazakhstan (hereinafter Ministry of Investments) (2015) considered the period of 2005-2014.
According to the Ministry’s data, the largest investor was Netherlands with 58,465 million US
dollars, followed by the US (total of 21,008 million US dollars) and Switzerland (total of 13,107
million US dollars).
The data showed that till 2011 the industry with highest investments was the professional
scientific and technical activities with 10,796 million US dollars (hereinafter USD). However,
after that year the amount of investments declined dramatically to 5,906 million USD in 2014.
According to Lee et al. (2010) and Karatayev and Clarke (2016), mining and quarrying industry
20
remained the focus of development of state and, hence, foreign investors. During the period of
2005 to 2014, the industry experienced stable and steady growth in inward investments. Starting
from 1,930 million USD, mining and quarrying ended up in 8,480 million USD and accumulated
largest investments in 2013 and 2014.
1.2.3. Ethnic and cultural diversity of Kazakhstan
Kazakhstan is ethnically and culturally diverse country. According to Jumageldinov
(2014), there are 130 ethnic groups living in the Republic. Out of 16 million population the
largest ethnicities are Kazakhs (63.1%) and Russians (23.7%). Originally, the core nationality
was Kazakhs, which generally formed out of various Turkic tribes by XV century on the territory
of modern Kazakhstan (Kan, 2011). After joining Russia and later the Soviet union ethnic
portrait of the nation started to change. During the times of the Russian empire and Josef Stalin’s
mass deportations more nationalities arrived and settled in the country. Rather precise definition
for Kazakhstan during the peak of Stalin’s deportations was given by Tussupova (2010). The
name was “the laboratory of nations”. The reason for that was the Soviet government sent
Chechens, Belarus, Ukrainians, Russians, and after World War II, Koreans and Germans from
Eastern Germany and many others. The deportees settled in Kazakhstan, married, and created
families. As a result, representatives of different nationalities and cultures consider land of
Kazakhs as their home (Kozybayev et al., 2013).
During Soviet times the proportion of titular nation, i.e. Kazakhs was relatively small to
other titular nations in other Soviet countries. According to Olcott (1997), proportion of Kazakh
population ranged from 38 % in 1939 to 36% in 1979. Additionally Esenova (1996) gives data
on population of Kazakhstan by the year 1990. The proportion of largest nations in the society
was almost evenly divided between Kazakhs (39.7%) and Russians (37.8%), i.e. 6.5 and 6.2
million people respectively out of total 18 million. Other sizable groups were Germans (5.8%)
and Ukrainians (5.4%). Tussopova (2010) found that the Russian population together with
Ukrainian and Belarus (1.1%) formed a European Slavic and Russian-speaking majority in
Kazakhstan. Russian-speaking majority was added by Germans, Greeks, Estonians, Bulgarians,
Poles, and other European nations. Moreover, Esenova (1996) found that Germans and Jews
living in Kazakhstan were associated with Russians. The reason for that was the anti-Semitic
policies of Soviet authorities and very negative image of Germans after the World War II. That
negative image and anti-Semitism followed Germans and Jews on all the territory of Soviet
Union and placed them at low social positions. In order to survive, representatives of those two
ethnicities started to associate themselves with Russians, taking Russian names, and trying to
21
adopt some elements of Russian culture including language. For many of those Germans and
Jews who were born in Kazakhstan, Russian language became native. Thus, according to
Esenova (1996), Germans and Jews were considered Russians by other minorities. Therefore, the
titular nation of Kazakhs was outnumbered by representatives of European nations on its own
land, which later had negative impact on economics and social life of independent Kazakhstan,
because of mass migrations of specialists in 1990s, who were representatives of that large group
of European nations (Anderson and Hancilova, 2011).
Moreover, Tussopova (2010) provides a view on the diversity of migration experience of
the same nation. Author gives example of Chechens who as one nation had three different
experiences of assimilation. The first wave consisted mostly of Chechens who were deported
during 1930s. The descendants of those deportees who were born in Kazakhstan are recognized
by the author as a second wave and type of assimilation in the country. The final wave that had to
assimilate in the Republic arrived in 1990s was Russia-Chechen war refugees and came to the
independent Kazakhstan. As a result, the same nation with presumably the same cultural heritage
turned to be quite diverse within itself due to different times and experiences of assimilation.
This is applicable to many other nations in Kazakhstan as well. Such diverse experiences led to
ethnic conflicts and certain tension between Kazakhs and other ethnic groups, especially
Russians (Jumageldinov, 2014). As author stated, one of the reasons for that tension was
language issue. Even though Kazakh language is supposed to be the major one in the country, the
language of inter-ethnic communication is Russian.
1.2.4. Informal connections and idiosyncratic deals
Idiosyncratic deals or “i-deals” are “special conditions that individual workers have
bargained for, and that differ to some extent from the standards applying to their peers”
(Hornung et al., 2009, p.739). The examples of i-deals are customized or more interesting duties,
individual career growth opportunities, less workload than peers have. There is a room for such
informal connections and making the i-deals in Kazakhstan. As stated in Minbaeva and
Muratbekova-Touron (2013, p.110), “formal institutions in emerging markets and transitional
economies have less of impact than the informal institutions that organize and govern those
societies”. Reviewing literature on the informal connections helps to understand the way people
act and communicate in their regular and business life.
According to Hornung et al. (2009), review of the theories let authors identify the three
most commonly negotiated types of i-deals:
22
Reduced workload refers to less stressful work or lower number of working hours;
Customization of working hours for better fit of individual’s personal needs and
preferences;
Developmental i-deals are customized career and skill growth opportunities to develop
individual’s competencies by getting the most challenging and interesting assignments
or special training and career promotion opportunities.
Those types of i-deals are also true for Kazakhstan. One type of i-deals was studied by
Oka (2015). Author gives background on the issue of bribery as a tool of achieving personal
goals fast. It is also described that the practice of such informal monetary favoring is so
internalized, that author’s respondents were unable to recognize the practice as either right or
wrong. Moreover, one of the most common environments where such practice of monetary
reciprocal favors exists is business in general and employee hiring in particular. On the other
hand, Minbaeva and Muratbekova-Touron (2013) studied clanism, which is another form of ideals, but closely related to informal social network and nepotism. Authors tried to study the
influence of clanism on HRM practices in Kazakhstan and in general and provide their
recommendations to managers on how to deal with those informal networks.
Oka (2015) found that willingness to resolve any issues unofficially with cash took its
roots in Soviet era. In Soviet times there was a scarcity of many resources and strong
bureaucratic apparatus created by communists pushed people for searching alternative ways of
gaining resources or achieving desirable goals (McMann, 2014). Author stated that almost every
stage of live to achieve their specific personal objectives people used informal networks with
those who held official positions or could connect them to officials. In Soviet era most of i-deals
and other kinds of favors provided by officials were mostly favor based (Ledeneva, 1998).
However, by late 1990s the use of cash payment rather than payment through doing favors had
become more widespread. Nowadays personal transactions involve immediate monetary
rewards, and “the practice of giving money for a favor is now taken as granted” (Oka, 2015, p.
332). Author stated that connections became more practical, transactional, and interest-based.
Nevertheless, author concludes her findings with acknowledgement that money-for-favor
exchange has not fully replaced “traditional” informal networks and barter of favors.
Additionally, Akizhanova (2013) stated that non-monetary gifts are an integral part of society
and interpersonal relations, which are the core for making business.
Another point of view on the idiosyncratic deals was study of clanism. Minbaeva and
Muratbekova-Touron (2013) defined clanism as a form of nepotism. So far, somewhat similar yet
23
different concepts are Chinese guanxi and Russian blat. Clan often possesses two types of ties
within it. The first type of connections within a clan is blood ties or also referred to as “kinship
ties”. Another type of ties in clans is “fictive kinship” ties, which are gained outside of the
family. Authors provide examples of those fictive kinship, which are long-lasting friendship,
school or university ties, result of marriage or family alliances, and neighborhood affiliations.
Minbaeva and Muratbekova-Touron (2013), state that HR managers have to deal with
appearance of clans networking to a certain extent in their daily activities, because clanism
“shapes and constrains their beliefs and attitudes” (p. 116).
During Soviet era Kazakhs became a minority in their own country (Matuszkiewicz,
2010). Kazakhs distinguished themselves among other nations by maintaining close relationships
with immediate and closest relatives and providing mutual assistance. Moreover, family and
relatives were of high importance for Kazakhs for many years (Wandel and Kozbagarova, 2009).
Kazakhs believe that “the more relatives, the better” (Minbaeva and Muratbekova-Touron, 2013,
p.124). Eventually, this led to perception that the true trust can be given only to immediate and
close relatives. Authors emphasize that clannish behavior is influential in modern local business
of Kazakhstan. They provide a direct citation of one of their respondents, who said that he would
rather hire someone from his family rather than “from the street”. However, the Kazakh clanism
model of behavior and networking in live and business eventually was accepted and adapted by
other cultures and nationalities that are present in Kazakhstan. In addition to this, Esenova
(1996) found that Russians, Ukrainians, and Belarus also had their own kinship. Representatives
of those ethnicities grew up with the belief that there is a “default” or “natural” connection
between them. The reason for that belief is that Russians, Belarus, and Ukrainians are all
descendants and successors of the Kievan Rus, they share similar culture, and Orthodox
Christianity traditions and believes. Accepting the clanism was a matter of strengthening those
ties. Thus, the connections within the clan’s network of Kazakhs are true for most of other people
of Kazakhstan. Authors provided ways individuals are linked in clans (Minbaeva and
Muratbekova-Touron, 2013):
Blood ties between immediate relatives;
Links resulting from marriages;
Fictive kin identities, such as school, university, and previous place of work ties, longlasting friendship, neighborhood affiliations (people coming from the same region,
city, or village), and ethnicity (in case of non-Kazakhs).
24
Authors highlight that such links within clans lead to biased recruitment, hiring, and promotions
in companies. As it was previously stated, members of the clan tend to be more trusted regardless
of their skills and knowledge.
Further, authors describe their findings on the influence of clanism on HRM practices in
Kazakhstan. They divided their findings on the types of the companies, which were state-owned
companies, local Kazakhstani private firms, and subsidiaries of foreign MNCs. Researchers
discovered that in state-owned companies the influence of clanism is strong and it strongly
impacts recruitment and development practices. In these state companies knowing right people
or having “right” family name can be crucial for employment. It is still possible to enter those
companies at low positions without significant connections within the company. However, it is
almost impossible to get middle management or top executive position without being a member
of a clan. Nevertheless, state companies realize the necessity to compete with growing number of
local companies and foreign MNCs. Therefore, they hire people outside of the clan thus
diversifying human resources in state companies. To conclude, the clanism is strong within stateowned companies.
Findings on Local Kazakhstani private firms are contradictory. On the one hand, clanism
is strong in local private companies, especially in small business. On the other hand, private
business tries to overcome the influence of clan networks. However, sometimes it is very
difficult to avoid clanism. Authors provided examples of their interviewees telling about cases
when government officials put pressure on management to hire “right” person, i.e. person from
the official’s clan. HR managers of private businesses try to prevent such kind of abuse and
usage of clan networks by introducing and strictly following transparent recruitment and
selection methods and policies. To sum-up, clanism is moderate in local private firms.
Authors found that in subsidiaries of foreign multinational enterprises clanism is of little
importance. Reasons for that is strict HR policies, which directly forbid to hire relatives. To
avoid clanism and some of idiosyncratic deals, HR policies are transferred from headquarters
and strictly controlled by HR supervisors in the head office. Local human resource managers are
trained and educated in understanding and implementation of policies developed and provided
by headquarters. However, interviews revealed that it is still almost impossible to get promoted
to the top positions and clanism is still present even in foreign MNCs’ subsidiaries. Reason is
that the HR department still consists of local people who are aware of clanism and take it as
granted as well as manager. Several expatriates often do not have enough power to overcome
25
that clanism appearance. It is possible to get to conclusion that there is significant influence of
MNCs’ HR recruitment, hiring, and promotion policies on ones of Kazakhstan. Strict and
transparent policies provided by headquarters and controlled by HR managers from head offices,
and reliance on thorough recruitment and selection methods help to decrease clanism in foreign
MNCs’ subsidiaries. Authors conclude that clanism exists in all types of business in the
Republic. Nevertheless, it is not accepted ubiquitously and there are certain measures applied to
overcome clanism in Kazakhstani business. Those measures are linked to overcoming moneyfor-favor practices as well.
1.2.5. Business education
Davis (2012) and Yessengeldin et al. (2015) highlight the importance of education in
developing HRM potential of Kazakhstan. Monobayeva and Howard (2015) study the challenges
of public management education, but they provide a holistic view on the development of
educational system in the Republic. They start the discussion with describing the high role of
Ministry of Education and Science of Kazakhstan in education organization. The Ministry sets
up standards for school and university education, provides and recommends teaching
methodologies and schedule, supervises state graduation exams, and suggests and implements
reforms in education and science. After collapse of the Soviet Union, in order to correspond the
international standards of higher education, the Ministry made decision to transfer educational
system from Soviet one and join the Bologna Process. The major goal of that transition was to
increase quality of education and recognition of Kazakhstan’s degrees internationally, increase
access to the European research and study materials and institutions, organize international
exchange of students and scholars, and start using the system of credit accumulation
(Turumbetova, 2014). The reforms were aimed at decentralization of authority of the Ministry of
Education as well. Despite the inspiring intentions for change, the reforms implementation was
poorly coordinated and resulted in several major failures. According to Monobayeva and Howard
(2015), among many failures, the most relevant ones are:
Lack of development of competency and performance standards;
Insufficient student choice;
Failure to meet employers’ needs and expectations
Authors provide the following reasons for those failures. Firstly, many educational programs
offered by Kazakhstan’s universities are not competency and performance driven. The major
goal of those programs is to give a student a diploma without much caring whether student
26
actually has any skills or knowledge necessary for his or her specialization. Moreover,
sometimes knowledge possessed as modern can in fact be obsolete and irrelevant.
Secondly, state educational system does not provide students with the choice of
education. Authors prove that reason for the lack of choice of education is failure to implement
European credit system. In many universities of the Republic credit system that should
standardize workload and let students make their own schedule in fact does not work, because it
is perceived by universities as an unclear bureaucratic formality. Monobayeva and Howard
(2015) highlighted that this situation became the case, because of the Soviet educational heritage,
when there were many mandatory courses, which were not directly connected to the
specialization student was pursuing. Nowadays Kazakhstan’s educational institutions follow the
compulsory state regulations on workload, credit hours, and compulsory courses. Mobility of
students and faculty also faced limitations. The major obstacle is the language barrier. Students
are encouraged to learn English and other foreign languages since junior and high school, but
only the minority of students and teachers achieve sufficient command in English to study
abroad. Moreover, authors found that intention to go on student exchange programs is driven
mostly by “student tourism” and entertainment rather than study itself.
The final major reason for the failure of implementation of Bologna Process educational
standards is the poor communication and weak connection of universities with external
stakeholders, i.e. employers (Smirnova, 2014). Monobayeva and Howard (2015) base their
explanation on results of the National study of employers of the year 2012. Authors found that
almost half of the employers are rated the existing system of higher education as ineffective and
of relatively low quality. Most of the respondents were not satisfied with the ongoing reforms of
higher education. Among the major reasons of that dissatisfaction are absence of professional
standards in education sector, and inability of universities and institutions to anticipate and see
market needs for labor. Authors name the state regulations and control as the major factor that
reduces innovativeness and adaptation of Kazakhstani educational system to international
standards and Bologna Process. Even though universities try to overcome those negative factors
by involving business in boards of trustees, involving business to evaluation of students’ success,
and establishing corporate universities, generally those attempts bring little or no results. As a
consequence, hundreds of low-skilled students often with irrelevant knowledge and not
demanded specializations are present on the labor market.
27
Overall environment of preparing pool of prospective candidates that HR managers may
consider for recruitment and further training is mixed and still developing. Additional interest
represents education and training of managers, availability of business education, and
internationally competitive business schools. According to Safavi (1997), management education
was originally introduced in Kazakhstan during Soviet times in 1932 and first courses offered
were in finance and credit. Later, after World War II, several institutes were established and
proposed education in economics and socialist style management postgraduate program. Faculty
was sent to large enterprises to provide the in-house and on-the-job training in supervisory
management. Soviet government thought that there was no high demand for training and
educating managers, and decided to establish and concentrate institutions and centers for
management education only in one city, Almaty, which was capital and the largest city of the
country. After Kazakhstan declared its independence, in universities started to make their first
attempts to provide business education. However, there were many challenges and limitations for
them. Soviet educational system developed in an isolated way, which resulted in ignoring the
most advanced and new business theories (Zhuplev, 1992).
Safavi (1997) paid a lot of attention to one of the country’s business schools that became
the first of its kind in the Republic. In 1991 the president Nursultan Nazarbayev invited KoreanAmerican scholar Dr. Chan Young Bang to Kazakhstan. Dr. Bang is a scholar with substantial
experience in teaching, business research, management, and consultancy in economics. In 1992
Dr. Bang became the founder of the first western-style business school in Kazakhstan. The
school was created on the basis of the former Central Training School of the Communist Party of
Kazakhstan, which was considered as one of the most prestigious institutions of management in
Soviet Kazakhstan. School was initially named Kazakhstan Institute of Management,
Economics, and Strategic Research, but it is known for its Russian acronym KIMEP. Dr. Bang
convinced president Nazarbayev that in order to bring stability and successfully reform
Republic’s economics, it is necessary to train individuals that will be able to understand and
implement modern Western management practices and manage various functions in different
areas of business including accounting, finance, economics, management, marketing, and
business strategy.
Dr. Bang and KIMEP’s administration launched the first and unique for
Kazakhstan financial aid program, which was sponsored by corporations both domestic and
foreign. According to Safavi (1997), every student enrolled to KIMEP got scholarship from
domestic or foreign company or commercial organization. It was also the first significant and
successful attempt to connect university with potential employers and corporate world.
28
Eventually, Dr. Bang and KIMEP started to offer American-style MBA and Master in Economics
degrees. Author concluded his article with an opinion that KIMEP model of management and
business education was effective, but rather costly for other universities in the country to
implement and follow it.
Additionally, Erdener (2011) highlights and confirms the importance of teaching business
ethics in Central Asia and Kazakhstan for establishing and maintaining business environment
that corresponds to international standards. According to the findings, teaching and training
business ethics the way it is done on the West is not working in Central Asia and Kazakhstan,
because of its cultural peculiarities. The most frequently taught areas of business ethics are ethics
in banking and finance, business communication, economics and management, and corporate
social responsibility. However, due to embryonic state and slow development of teaching and
training in business ethics, which is done relying on the Western without much adaptation of the
learning materials to the local environment, makes those trainings ineffective (Erdener, 2011).
Therefore, relying on studies of Monobayeva and Howard (2015), Safavi (1997), and
Turumbetova (2014) the process of adopting the Western education and transforming human
resources of Kazakhstan into ones that can be competitive on an international business arena and
being able to satisfy the Republic employers’ demand for skilled workforce is still ongoing and
far from being completed.
1.3. Summary of literature review
The review of the literature available on HRM in Kazakhstan was an attempt to provide
both holistic and deep perspective on the environment in which the following research is
conducted. In this review, we tried to trace the process of integration of the HRM practices and
the environment in which those practices are applied.
Relatively young and dynamic Kazakhstan state achieved substantial progress in short
period of time. Historically close ties with Russia made the Republic to follow Russia’s
economic development model. However, after the Russian financial crisis of 1998, Kazakhstan’s
economy suffered a lot and the country’s government decided to search for its own path. Careful
financial management and understanding that economics should go first, before politics, let the
Republic to recover from the crisis and attract large FDI into the economy.
Attraction of FDI followed by establishment of subsidiaries of the foreign MNCs at the
beginning of 1990-s. The market was new for those companies, presented large opportunities for
growth, had massive natural resources’ deposits, and rather cheap labor. However, foreign
29
companies faced multiple challenges in establishing business in Kazakhstan. Complex
bureaucratic apparatus created a lot of obstacles in opening a branch or subsidiary. After
overcoming all of the state bureaucratic procedures, the expatriate managers of those foreign
companies found that there is a lack of qualified and skilled workers on labor market. Initially,
before the Republic declared its independence in 1991, there were substantial amounts of skilled
workforce with range of experiences that could have been applied in different industries.
However, in the beginning of 1990-s after the collapse of Soviet union, Kazakhstan witnessed
mass migrations of Russians, Germans, and Jews who were the majority of the working class and
so-called white-collar workers. It turned that the local titular nation Kazakhs were not able to
provide enough specialists, because of lack of working class traditions. During Soviet times
under the Soviet economic doctrine, it was considered to be more efficient and easier to attract
Russian specialists from Russia, rather than let locals learn and develop. That resulted in
generally low qualifications of Kazakhs. Moreover, the government declared a program of
returning Kazakhs from abroad (“Oralmans”), those who fled the Communist revolution and
Stalin’s repressions, and settled in China, Iran, Mongolia, Russia, and other countries. The
majority of oralmans came from the rural areas. They had lack or no education and skills, and
poor command of Kazakh or Russian languages, and, therefore, were not able to become
effective labor force.
Another major obstacle for foreign firms is the informal networks that were an integral
part of Kazakhstani society. During Soviet era, with the shortage of some resources or abilities,
people tried to achieve their specific personal goals by approaching state officials by doing
mutually beneficial favors and trying to establish networks and relationships. After Kazakhstan
started transition from the planned to market economy, the practice of idiosyncratic deals
remained, but favors were changed for cash. In other words, the practice of money-for-favor
appeared. People preferred to bypass bureaucratic and state regulations for their personal gain by
bribing state officials and that practice was taken for granted. Another widespread type of
informal network is clanism. Clanism is about using personal “blood ties” and fictive kinship ties
for one’s benefit. More precisely, those ties were used to get a job, be promoted to higher
position, or recruit a “right” person in the company. However, such informal networks were
unacceptable for foreign MNCs and they started to search for ways of overcoming clanism and
money-for-favor by implementing and controlling the Western HRM policies and methods.
Eventually, application of those methods brought certain changes in minds of Kazakhstani
people and ways the business is made in the country. Nevertheless, lack of large enough pool of
30
qualified human resources on the local labor market is still a substantial difficulty for foreign
companies.
Companies were interested in getting local workers, but firstly it was necessary to train
them. There were attempts to connect corporate and academic environments in Kazakhstan for
mutual benefit, but it seems that process is still far from being mutually beneficial. Most of the
Republics universities and institutions of higher education cannot suggest internationally
competitive education, mainly because of the too strong control of the state, inability to leave
Soviet educational traditions behind, low awareness of the needs of labor market, and language
barriers of both students and faculty. However, the companies are still interested in helping to
grow talented and well-educated human resources by supporting educational programs and
universities. The case of KIMEP in Almaty showed that making bold steps, attracting Western
faculty, and teaching the modern concepts and theories of business in English can provide
Kazakhstani employers with qualified workers. Authors highlight that it is also important to
promote teaching and trainings in business ethics in order to overcome clanism and money-forfavor practices, but the teaching of business ethics should be adapted to country’s specific
cultural and business environment.
2. METHODOLOGY
2.1. Design
Relying on Saunders et al. (2007) and considering the nature of the study, exploratory
research is conducted to collect data on the current state and understanding of HRM practices in
Kazakhstan. A survey is chosen as the most suitable method of data collection for the following
reasons: it allows for a broader picture from a large number of respondents; the data collected is
quantitative and allows for analyzing and comparing differences in responses. Moreover, it is
possible to see the current trends in applying HRM practices in Kazakhstan.
The questionnaire consists of 12 blocks of questions. Each block includes several ranking
questions. Except for the first two questions, which collect data on the profile of the respondent
and company, others have a seven-point ranking system (Likert scale), which ask the respondents
to express their agreement, disagreement or choose the importance of certain factors, ranging
from 1 meaning “strongly disagree” to 7 “strongly agree”. Taking into account the reluctance of
people in Kazakhstan to participate in any kind of research, there are only those two extreme
marks of agreement or disagreement. Naming marks “I do not know” or “Neutral” are avoided
31
intentionally to stimulate respondents’ thinking and attention towards the survey, and preventing
them from choosing “neutral” responses solely in order to finish the survey as soon as possible.
The Kazakhstani people’s low willingness to participate in any kind of research is mentioned by
Erdener (2011) and is described by Minbaeva and Muratbekova-Touron (2013). The
questionnaire is 4 pages long and can be divided into 5 major blocks: the respondent’s and
company’s profile, factors for the success of HRM practices in Kazakhstan, the ways HR
managers learn and implement new practices in their companies, the influence of top
management on the work of HR, and the four major practices of HR: recruitment, training and
development, motivation, performance management. There is one extra question, which does not
belong to any of the blocks and it asks respondents to choose the most important of the four
major HR practices from block 5.
The survey is conducted in two phases:
-
Testing. First phase is to check the relevance, simplicity, and clarity of the questions, the
prepared questionnaire is pre-tested and discussed with two experts. These are chosen on
the basis of their experience and depth of involvement in all HRM practices that are
specified in the questionnaire. The experts’ awareness of modern HRM practices is taken
-
into account as well.
Distribution. During the second phase of the research the questionnaire is distributed
online through a web-based platform. A link to the questionnaire is sent to each
respondent personally. In addition to that, the link is sent through: professional
specialized online communities of HR managers in social networks, the KIMEP
University Alumni association, and the KIMEP University HR club.
Latter two have databases of experts who were involved in HR and/or were middle and top
managers of Kazakhstan companies. Most of those people are either KIMEP University alumni
or partners.
Questionnaires are prepared in both English and Russian. However, since there is a
possibility that not all respondents speak English fluently enough, questionnaires in Russian only
are used for data collection. Correctness of translation from English to Russian is checked
thoroughly. Both types are placed in Appendix section of the report.
2.2. Sample and data analysis
The study is conducted in Kazakhstan and the target companies are limited to ones of
local origin (headquartered in Kazakhstan) and subsidiaries of foreign MNCs. HR managers and
executives (middle and top management level) responsible for or involved in HRM are invited to
32
participate in the survey, as they possess good knowledge of the practices and peculiarities of
HRM in a company. Respondents were contacted via email and invited to complete the Internet
survey, to fill in questionnaire. In total, 23 responses were received. HRM practices included the
following activities: recruitment, training and development, motivation, and performance
management.
The choice of industries is rather broad and includes recruitment and management consulting
services, hotel and hospitality business, mining and trade industries, education, banking,
jurisprudence, research services, pharmaceutics, transportation, advertising, and IT. Trade,
transportation, and advertising industries prevail in the sample of the study.
All respondents are assured in complete anonymity of their participation in the research.
Each respondent’s profile includes the following characteristics: name of their position,
management level, the period respondent was working in his or her current position, ethnicity,
age, gender, languages respondent is fluent with. Additionally, respondents are asked to provide
information about their company which includes industry, number of employees in the
organization, age of the company, geographic scope of operations (local, regional, global).
The collected data is analyzed in several steps. Content analysis helps to categorize and
organize data under the headings of various topics such as primary HRM practices, and top
management’s perception of HR in a company. Cross-questionnaire analysis is conducted in
order to find and see the trends, similarities and differences in applying HRM practices in
Kazakhstan. The Likert-scale employed in questions is used to measure the degree of agreement
or disagreement with statements that were suggested to respondents. Some questions ask the
respondents to assess the relevance of impact of certain factors on the usage of HRM practices in
the company.
3. RESULTS AND DISCUSSION
Implementation of HRM practices in emerging economies got attention of scholars.
Studies were devoted to general research of HRM in those economies and gave focus to countryspecific contexts. This study addresses peculiarities of HRM practices implementation in
Kazakhstan, which is one of dynamically developing economies, with substantial involvement of
Western MNCs and direct investments. However, amount of research on HRM practices in
Kazakhstan is sparse. This section provides results of our survey, discussion of results, and
conclusions.
33
3.1. Peculiarities of HRM practices in Kazakhstan
For further understanding of HRM practices in Kazakhstan, we give our focus to the
origins of practices to see the proportion of locally developed practices, and those that are
adopted from western MNCs. Additionally, we consider the sources that from which HR
managers learn about new HRM practices.
Firstly, the origins of implementing HRM practices in Kazakh companies is defined. The
objective is to see whether these are fully or partially adopted either from large western
companies, from foreign competitors in the same industry or present a mix of foreign and local
practices. Cases of outsourcing HRM to external organizations and not using HRM at all
(because of small company size) are considered as well. Secondly, the sources from which HR
managers learn new HRM practices are covered. Learning options are grouped in three major
sets: learning from external organizations (71%); self-study (81%); and retrieving information
from external sources, such as competitors (57%) or a consultant advisor (62%). The next group
of responses provides data on the top management’s degree of perception and understanding of
the role of HRM practices. The majority of responses (79%) show that top management
considers an HR department as an integral part of the organization. However, we find that 35%
of respondents have at least a vague understanding of what actually an HR department needs to
do. The HR department and its functions are perceived as a “secondary role” part of an
organization by 45% of respondents, while 42% agreed that the HR department is one of the core
parts of an organization. Finally, the degree of influence of top managers on HRM in an
organization is considered. It is discovered that slightly more than half (53%) of respondents
consider their top management as having strict control over the actions of their HR department,
and not giving any freedom of work. On the contrary, some executives do realize the importance
of HRM in modern business and give medium (21%) to full (50%) freedom to the HR
department to fulfill the general goals set by top management and follow the organization’s
strategic development plans. 80% of respondents reveal that executives actively participate in the
work of the HR department by suggesting ideas for further improvements.
The understanding of HRM practices in Kazakhstan is heterogeneous, ranging from
vague or no understanding to realizing that the role of HR is one of the crucial functions in an
organization’s performance. This confirms the findings of Björkman and Lu (1999), and Cooke
et al. (2011) on the adaptation of HRM practices in emerging markets to host country context.
Also the fact that Kazakhstan’s HRM is shifting from its Soviet past but is still in transition to
western-like management confirms the studies. Decades of being a country with a planned
economy had led to limited variety of HRM practices. The transition from “past to present” of
34
HRM practices is seen best in the data sets describing the “top management’s degree of
perception and understanding of role of HRM practices” and “the degree of influence of top
managers on HRM in an organization”. Half of respondents agree that executives still prefer to
have strict control over actions of their HR department. However, there are some top managers
that are ready to support and show interest in developing HRM practices. Despite the perceptions
and behavior of executives, it seems that HR managers do realize the necessity of following
modern trends, not just following the orders of higher management and they strive to develop.
We assume that high losses of qualified workers due to migration (Esenova, 1996),
difficulties for foreign workers in transferring their experience to local people (Davis, 2012),
slow and insufficient development of business education (Safavi, 1997; Erdener, 2011;
Turumbetova, 2014; Monobayeva and Howard, 2015), and traveling abroad for training, which is
expensive for many, might be the significant obstacle for transition to the adaptation and
application of modern HRM practices. Moreover, our results partially confirm the findings of
Davis and Yugay (2012), who describe that local companies still have substantial links to a
Soviet-like neglectful and functional approach to HRM and an awareness of modern HRM
practices is not high. Due to these obstacles and the continuing transition and improvement of
HRM practices, it is possible that development of these cannot follow the rapid development of
the country’s economy and the government’s desire to fulfill its long-term development
strategies.
The fact that a significant amount of respondents (over 70%) seek guidance and new
sources of knowledge about HRM practices from foreign developed companies or using
international experience, allows for the assumption that there is an increase in the understanding
of the strategic role that HRM has in an organization, particularly when compared to the
perceptions of HRM practices described in previous studies on Kazakhstan. The majority of
companies are willing to pay significant attention towards some HRM practices and execute
them internally, without outsourcing HRM to external organizations. We assume there are two
possible reasons for such a preferential. First, companies might prefer to have a higher level of
control over HRM practices, which can be explained by Soviet management practices and
behaviors still rooted in the minds of Kazakhstani managers. Second, firms might want to learn
to manage and implement HRM practices that they adopt from foreign companies or
international experience in the country-specific context.
Another assumption that we can draw from our results is that HRM practices are copied
without proper adaptation to the country-specific context. This links our findings to the similar
cases in other CIS countries (Ukraine, Russia). As the literature shows, the degree of transfer of
35
HRM practices strongly depends on an organization’s management, taking into account the
strength of role of the leaders in the particular organization. In the case of Kazakhstan the role of
leaders in an organization is not only of socialist heritage, but it also links to the country’s
culture. Our results show that executives in some of Kazakhstan’s companies still retain an
autocratic management style and like the managers in other CIS countries are reluctant to change
in management practices.
3.2. Factors influencing of HRM practices in Kazakhstan firms
For our survey we identify a number of factors influencing HRM practices in Kazakh
firms, we focus on the influence of Kazakh culture, Soviet management peculiarities, and the
existing economic and social situation of HRM practices. All these three features of the
Kazakhstan context are most commonly emphasized by researchers on HRM in Kazakhstan
(Minbaeva et al., 2007; Davis, 2012; Davis and Yugay, 2012; Yessengeldin et al., 2015) and in
emerging markets (Schuler et al., 1993, 2002; Shen, 2005). Kazakh culture puts a strong
emphasis on kinship, certain types of behavior within the “clan” (in particular, willingly
following decisions of the leader of the “clan” and knowing one’s place in it), and respect for
age. The peculiarities of Soviet management that we focus on are desire for daily control from
management down to the smallest functions in the organization, inclination to a hierarchical
structure of organization, administrative bureaucracy, loyalty to one another and leader, and
collective or group organizational thinking. All these peculiarities poorly stimulate employees’
interest and motivation for work, and take away any desire to innovate. An employees’ major
interest is to fulfill the daily work duties and get paid at the end of the month. This Soviet work
culture is deeply rooted in the minds of people in Kazakhstan and still has a substantial influence
on business and personal relations. Under the existing economic and social situation we consider
the condition of the labor market, higher education institutions’ general capabilities to supply
qualified specialists, and the government’s role in economic regulations. All of the factors are
discussed in the literature reviewed and included in the survey.
3.3. Kazakh culture context
All the factors were grouped in 3 data sets. Based on the literature, three elements of
country-specific context were chosen, and each factor was selected specifically for certain group.
First data set includes factors that are connected to Kazakh culture and placed in Table 2.
Table 2. Factors influencing HRM: Kazakh culture context
Factors
Ranking of
importance
36
Need to bring the “order” to the company by making a clear hierarchy of staff
Organizational culture
Need to have friendly relationships with past and current employees and
91%
86%
82%
management
Personal interest of HR manager
Personal network of HR manager
71%
67%
One of the traits of Kazakh culture emphasizes the importance of hierarchy in society.
This trait remains from the nomad past of the Kazakhs, when roaming in the steppes required
that every member of the family or clan knew his or her responsibilities and place in the
hierarchy, which was supported and supervised by the leader of the clan. Otherwise, an unclear
organizational structure and misunderstanding of one’s responsibilities could have led to the
occurrence of serious issues within the clan. We find that a similar situation is true for Kazakh
business. 91% of the respondents highlight that having a clear hierarchy of staff is of high
importance for HRM in an organization. Another aspect of Kazakh culture that links to the
previously discussed is the proper behavior and goals of the clan or, in the case of business, the
working team. Organizational culture within the company regulates values, norms, customs, and
behavior that form the social, psychological, and working environment of an organization
(Bannock, et al., 2003, pp. 260-261). Similar to the clan, a company’s organizational culture
defines whether the company is profit oriented, people or innovation focused. Depending on the
culture, implementing HRM practices in an organization varies accordingly and the practices
have either a primary or minor role in an organization. 86% of our respondents perceive
organizational culture as one of the most crucial factors influencing HRM practices in Kazakh
firms.
The remaining factors related to Kazakh culture are linked to personal relationships. The
role of personal relationships in Kazakh culture is high; and it became even stronger during
Soviet times (Kozybaev, et al. 2013). Keeping friendly relationships is relevant in order to
sustain a person’s position in a clan’s hierarchy, in order to have more allies for further
improvement and increase of power. In the Soviet Union there was a scarcity of many resources
and goods, and the large bureaucratic apparatus pushed people to search alternative ways of
gaining necessary resources. This led to the case that quite often in order to achieve personal
objectives people used informal networks and connections with ex-colleagues or ex-managers.
Our respondents show that personal relationships are still of high importance for HRM practices.
Good personal relationships of the HR manager with the working team and management allows
for the fulfillment of his or her professional duties faster and easier, such as finding a worker
37
who fits a vacancy by pulling strings rather than spending days on specific job-search related
websites. However, the cultural aspect of personal relationships might have a negative side. The
HR manager has a potential opportunity for receiving or providing a favor to one of the contacts
in network, which might result in the unethical usage of HRM practices. For example, evaluating
an HR manager’s friend’s performance higher than he or she deserves because of good personal
relationships between the HR manager and the employee. This is highlighted by Oka (2015), that
all of her respondents were unable to recognize that these practices were either right or wrong,
while our results show a certain positive shift. Relying on our findings, we assume that adopting
HRM practices from Western companies lead to a higher awareness of business ethics among
local workers and an increase of understanding that nepotism and idiosyncratic deals are
inappropriate in the working environment. However, the impact of personal relationships on
business and HRM practices is still quite strong in Kazakhstan.
3.4. Soviet management peculiarities context
The second data set includes factors that reflect the heritage of Soviet management
peculiarities. Soviet management was rather autocratic and focused on daily control of all the
organization’s functions. That control was maintained by an administrative bureaucracy and the
strict hierarchical structure of an organization, which is discussed by Vlachoutsicos and
Lawrence (1990). Soviet managers had authority over the subordinate managers of each
department, and through those managers had access to and authority over any employee in the
organization. Workers had similar free access to any manager up the hierarchy. The role of
managers was profound and had a strong influence on all business functions and practices. We
find that the role of managers’ influence on implementing HRM practices in Kazakhstan is still
rather high together with the HR manager’s experience in working in a conservative, Soviet-like
environment. Since Soviet management style poorly stimulates employees’ interest and
motivation to work and is still influential in people’s minds, we assume that HR managers have
difficulties with implementing some HRM practices in their organizations, such as attendance of
training sessions, especially for blue-collar workers who might not fully understand the necessity
of these sessions. In this case, the role of executives is relevant to supervise and enforce
employees to follow the arrangements of the HR manager. This is especially in a culture in
which the role of the leader is highly emphasized. Table 3 summarizes responses on factors
influencing HRM in Soviet management context.
Table 3. Factors influencing HRM: Soviet management peculiarities context
Need to bring people with new views and opinions to the company
Necessity to retrain conservative workers
95%
81%
38
HR manager’s past experience
Enforcement of local top management
Presence of expatriate manager
76%
64%
59%
Soviet working style did not require innovation due to the strict control of management,
which might have led to the development of conservatism among a generation that was able to
work and absorb working and management culture during Soviet times, i.e. people older than 45.
According to the findings of Smirnova and Tatibekov (2013), employers do not prefer hiring
people older than 45 for their lack of adaptability to the fast changing business environment,
Soviet work style, lack of flexibility, and poor knowledge of modern technology. Results of our
study show that 81% of respondents agree on the necessity of retraining this kind of conservative
worker with a low degree of willingness to adapt to modern working practices. The assumption
is that the major reason for investing time and resources in retraining existing conservative
employees is to retain those workers that have profound education and skills. People older than
45 acquired their skills during the economic and financial crises of 1990s that the country went
through. Most likely, those people are used to hard and routine work and to fulfilling tasks set by
the management rather than thinking about innovations or relying too much on technology,
which is in contrast to the modern youth. Therefore, it might be more beneficial for companies to
teach hard-working experienced people to use modern technology and learn concepts of
innovation, rather than teach young and vigorous workers ways of doing routine and “boring”
work, which is inevitable in any kind of business. Respondents are asked to assess the necessity
of bringing people with different views and opinions to ones existing in companies with Sovietstyle top management and conservative workers (if any were present). 96% of respondents agree
that hiring “fresh people” is important in order to increase success of implemented HRM
practices. We assume from these results that in Kazakh companies’ workers prefer to follow
obsolete views on work and practices of management, with a limited attempt at suggesting the
implementation of any kind of innovation in working process.
3.5. Existing economic and social context
The third data set includes the economic and social factors that influence HRM practices in
Kazakhstan, and is placed in Table 4.
39
Table 4. Factors influencing HRM: Existing economic and social context
Need to educate/train newly hired people
Retention and retention issues
91%
91%
Talent and skills shortages on the domestic market
Business competition
Economic and/or financial crisis
Peculiarities and/or demands of the industry
Merger with another company
Local authorities’ requirements – low attention is paid, in contrast to putting
82%
82%
82%
77%
55%
41%
HRM to state development strategy
Governmental educational reforms lead to a decrease in the quality of knowledge and
skills graduates possess, and
poor communication exists between universities and business,
which otherwise could make educational institutions aware of companies’ needs. Therefore, this
situation has led to the necessity of retaining workers with high skills and experience. The need
for qualified personnel and the shortage of skills in the labor market is reflected in the results of
our survey with rather high rates. We assume that HR managers have to put substantial efforts
into developing and implementing motivation and rewards schemes for qualified workers, and
fast-track training programs to involve workers promptly with a lack of skills into the working
process. This situation might have occurred due to the government’s desire for a fast-growing
economy, especially in the natural resources extraction and financial services sectors, which have
stimulated this growth. However, the supply of workers available to provide labor for the
economy and the degree of development of HRM practices cannot yet match the economy’s
growth. The reason for that might be poor or no connectivity among HR managers within the
country for sharing knowledge and experience in the practices, isolation of HR managers from
foreign experience and practices due to language and financial barriers, and poor awareness of
business HRM practices in developed countries. Despite that the importance of well-developed
HRM is proclaimed by the state development strategy, the government pays little attention to that
and, hence, our results reflect this fact with a low rating of local authorities influencing the
factor’s importance by 41%. Other economic factors do play a certain role in the impact of HRM
practices in Kazakhstan, but the impact turned out to be similar to the one that the literature on
HRM in emerging markets describes.
40
Despite certain factors having a rather strong cultural, Soviet-style, social or economic
influence on the adaptation of HRM practices in Kazakh companies, HRM is still at a rather low
level of development. Our findings let us assume that in the adaptation of Western HRM
practices country-specific context is not always or not fully considered, which is one of the
reasons of failure for the proper development of locally compatible HRM practices.
3.6. HRM primary practices
To answer the third research question respondents are asked to identify HRM practices
they consider most important for their organizations. Four HRM practices form the focus of this
study and are chosen due to the special attention that is devoted to those practices in publications
on HRM in Kazakhstan (Minbaeva et al. (2007); Yessengeldin et al. (2015); Smirnova and
Tatibekov (2013)). The practices include recruitment, training and development, motivation, and
performance management. We find that recruiting the right people who fit was marked as 95%
and employee training and development is rated as 90% as the cornerstone of a respondent
company’s HR strategy. We assume that recruitment and training and development practices
would have rather close and high ratings, while motivation would get the lowest points, close to
or below 50%. It is easier to learn and implement new recruitment and training practices than to
develop complicated motivation schemes or measure employee performance. Moreover,
developing motivation programs is difficult in Kazakhstan due to the fact that during Soviet
times people were motivated for work by the state that guaranteed different benefit packages
including healthcare and education. Motivating employees in an organization and in work places
is not done well. Among other post-Soviet states Kazakhstan has the lowest score for motivation,
with managers just following formal guidelines from books. Surprisingly, using well-developed
motivation programs is rated by 90% of our respondents as the most important HRM practice.
Similarly with motivation programs, performance management is not expected to receive a high
rating. During Soviet times several types of mandatory performance appraisals were applied,
with the most widespread being “attestation”, which is still in use in some public organizations in
Kazakhstan. The majority of these performance measurements was not frequent in general, and
they assessed and controlled an employee’s professional qualifications status, without paying
attention to the worker’s needs of personal development. Thus, we assume that performance
management practices in Kazakh firms had changed to a certain extent on the basis of preexisting Soviet practices. Moreover, we assume that performance management is still perceived
as a routine mandatory action to test employees’ knowledge and, therefore, is not considered by
HR managers and executives as one of the most crucial HRM practices. However, the survey
41
results show that performance management is acknowledged by 89% of respondents as the
primary practice. After defining the most important practices, respondents are asked about each
of the four in more detail.
Results of the study on recruitment practices reveal that only 47% of respondents’
organizations design targeted recruitment campaigns for particular positions and even less (33%)
have a recruitment strategy for at least one year. Despite these rather low numbers, HR managers
show a good understanding of how and whom they want to attract to the position. 79% of
respondents show that they equally value the skills and qualifications of a candidate and also his
or her personality and cultural alignment to the organization’s culture and values. These results
refute our assumption that HR managers would pay attention more to the personal qualities of a
candidate, due to cultural peculiarities, than to his or her professional qualifications, about which
many employers remain skeptical (Yessengeldin et al., 2015). Another assumption is related to
the findings of Smirnova and Tatibekov (2013) that employers pay a lot of attention towards the
age of prospective workers, which is partially confirmed by the agreement of 58% of
respondents that the candidate’s age is an important criterion of the selection process. Attracting
people by communicating not only positive, but also possible negative or challenging aspects of
the job is done by 78% of our respondents. 58% of HR managers prefer to get the best people by
putting an emphasis on a high and competitive salary. As our results show, recruitment is
considered as the most important HRM practice, only 16% outsource it to other external
organizations. Our findings allow us to state that the development of recruitment practices does
receive attention from HR managers. Development of recruitment campaigns and strategies
shows that there are modest attempts to adapt Western practices to local context.
The remaining three HRM practices showed similar results to the ones for recruitment.
HR managers show that in their organizations it is not often to design specific targeted
campaigns or use practices for a specific position or person. However, some exceptions exist. For
example, 61% of respondents claim that they try to design training programs in a way that these
fit the company’s needs and overall strategy. Considering the peculiarities of Soviet-style
management and its negative effect on the willingness to innovate as one of the features of the
country-specific context, it is possible that training, if it exists in an organization, is made
through an obsolete “sit-down classroom” method, which is confirmed by only 11% of
respondents. The majority of respondents expresses their belief in mentorship as an integral part
of employee development (72%), and prefer not to partially or fully outsource employee training
to other external organizations (61%). For most of the organizations that are surveyed, only 28%
do not include employee training and development in their HR practices. The existing situation
42
with training is similar to recruitment practices, i.e. the adaptation of Western practices is
ongoing and companies are trying to implement the practices themselves, without outsourcing.
There is a rather high belief in mentorship as a matter of employee development, which requires
making and maintaining close personal communication, which reflects Kazakh culture’s high
emphasis on personal contacts.
We find that in Kazakh firms, nonmonetary employee motivation is diverse. 21% of
respondents state that in their organizations employees are motivated “with a whip”, i.e. are
motivated by punishments for unsatisfactory work. However, a large proportion of ways for
motivation is given to workers themselves by setting clear career goals (67%) or by management
behavior and corporate values (79%). In particular, management uses recognition among other
workers and provides monetary rewards. Rewarding is done mostly on the basis of evaluation of
a worker’s performance by studying feedback of clients or customers (94%). Some companies
use certain benchmarks to which they compare employee performance. Nevertheless, the final
word in deciding who are the top performers and should therefore be rewarded is decided by the
top management, not HR. This is the case for 94% of respondents. Despite some success in
developing HRM practices, being able to define the most crucial one, and understanding that
HRM practices should be developed domestically, without involvement of external outsourcing
organizations, our results show that many practices are still of a Soviet kind .
Endeavors for developing targeted recruitment and training campaigns, a growing
understanding of strategic role of HRM, and attempts for adapting western practices to the local
context are all signs of positive changes. Despite the changes, there is a need to localize
motivation practices to fit local context, because motivation of employees is mostly either
employee self-motivation or by example of management.
CONCLUSIONS
This research is aimed at investigating the peculiarities of HRM practices in Kazakhstan.
Following the research goal, an empirical study is conducted. To answer the research questions
we study the peculiarities of HRM practices in Kazakh companies, the factors that influence
those practices and the ways those are influenced by the country-specific environment. Also we
studied HRM practices that are most crucial for Kazakh companies in the country-specific
environment. We focus on four practices: recruitment, training and development, motivation, and
performance management as is stated by Minbaeva et al. (2007), Smirnova and Tatibekov
(2013), and Yessengeldin et al. (2015). The results show that despite the dynamic economic
growth of Kazakhstan’s economy, its HRM is still in transition from Soviet era practices to ones
43
existing in Western MNCs and cannot fully match the country’s HRM needs. Soviet heritage has
quite a strong impact on the different aspects of management, and behaviors of people, as well as
certain cultural, economic and social factors do.
We find that the understanding of HRM practices in Kazakh firms varies from
administrative functions to using HR strategically for a company’s growth. After becoming
independent, Kazakhstan has to learn to build a market economy, and the variety of management
and HRM practices is limited (Safavi, 1997; Belkanov, 2000). To rebuild the state’s economy,
substantial foreign direct investment is attracted and Western MNCs enter the country, thus
bringing their novel HRM practices to Kazakhstan (Lee et al., 2010). Having a low variety of
practices is a legacy of the Soviet Union both in Kazakhstan and other CIS countries in which
local companies try to adopt the foreign experience of HRM (Davis, 2012; Dixon et al., 2014).
However, there are various complications that hinder the process of adaptation of HRM practices
including migration of qualified workers, issues with business education development, poor
connection and misunderstanding between business and universities, and reliance on obsolete
Soviet management practices. Despite these difficulties, HRM practices are developing due to an
adoption of those from Western MNCs. However, we assume that some companies copy Western
HRM practices without a proper understanding and adaptation to the country-specific context.
This links our assumption to the similar findings of researchers of other CIS countries (Ukraine
and Russia). The degree of transfer and adaptation of HRM practices strongly depends on an
organization’s management peculiarities, and executives’ willingness or reluctance for changes
and innovations (Croucher, 2010; Novitskaya, 2015). Executives in some Kazakh companies use
an autocratic management style and show reluctance to changes in management practices,
including HRM.
Among the factors influencing HRM practices in emerging markets (Shen, 2005), for the
Kazakhstan context we focus on the influence of Kazakh culture, the peculiarities of Soviet
management, and the existing economic and social situation in the country. Rapid development
of the country’s economy leads to a lag in educational reforms, which results in a lack of
qualified professionals in the existing labor market. Therefore, HR managers have to either
devote more time and resources to the training of elder generations of workers, who are
influenced by obsolete Soviet practices or recruit, educate, and motivate for work younger
people with poorer knowledge and skills. Often personal involvement of top management in
HRM is of high importance. Some executives are still inclined to an autocratic management and
an organization of the working process in a way that decreases employees’ incentives for
innovation. To deal with these challenges, companies are attempting to adopt HRM practices
44
from Western MNCs, but the country-specific context is not always or not fully considered in
that adaptation process.
To identify primary HRM practices that are used in Kazakhstan, based on the literature
we focus on four practices: recruitment, training and development, motivation, and performance
management. The survey results show that all the four practices are considered of high
importance for Kazakh business. Based on the literature, we assume that motivation and
performance management would be rated relatively low due to the fact that among the four
suggested practices the latter two had the least existing base for further development. For all four
practices we find that HR managers are trying to implement these strategically, for example, by
trying to design training programs and recruitment campaigns in a way that these fit a company’s
needs.
Nowadays HRM development in Kazakh companies is still in its early stage. We argue
that in our study of HRM peculiarities in the country, specific factors influencing HRM in
Kazakhstan, and the most developed practices can at least partially reflect the opinion of local
origin companies’ overall understanding of the current state of existing labor issues and HRM in
Kazakh business in order to help these companies to be more competitive, boost development of
the country’s economic sectors (other than natural resources extraction and financial), and
eventually help to increase Kazakhstan’s attractiveness to foreign investors for further prosperity.
Following the discussion, our research contributes to the existing literature on HRM
practices in emerging markets, particularly in Kazakhstan, summarizing and analyzing major
approaches, attitudes, and existing issues of HRM practices in the context of Kazakhstan
(Bruneel et al. (2010); Kaymaz and Eryiğit (2011); An and Becker (2013); Minbaeva and
Muratbekova-Touron (2013); Turumbetova (2014); Monobayeva and Howard (2015); Smirnova
and Tatibekov (2013); Ydyrys et al. (2014);
Oka (2015)). Our study adds to the overall
understanding of peculiarities of HRM practices in Kazakh companies based on the analysis of
perceptions of HR managers’ and executives’ practices (e.g. Minbaeva and Muratbekova-Touron
(2013)). Our study contributes to the existing gaps in the study of local companies, as previous
studies (e.g. Minbaeva et al. (2007)) are focused primarily on foreign MNCs. We also contribute
to the literature on HRM practices’ adaptation in CIS countries by adding to the limited
publications on Kazakhstan (Davis (2012); Davis and Yugay (2012)). There are links in our study
to previous research on CIS countries, in particular, the failure of some Kazakh companies to
properly adapt HRM practices to the local context by copying those practices from Western
MNCs (Fey et al. (1999); Croucher (2010); Gurkov et al. (2012)) The research also pays
attention to the current state of specific practices: recruitment, training and development,
45
motivation, and performance management (Minbaeva et al. (2007); Smirnova and Tatibekov
(2013); Yessengeldin et al. (2015)).
Based on the results obtained, we provide several recommendations for future
development of HRM in Kazakh business. Finally, we contribute to the previously described
success factors of adaptation of HRM practices in another country and business environment
(Schuler et al. (1993); Rosenzweig and Nohria (1994); Newman and Nollen, (1996); Schuler et
al. (2002); Myloni et al. (2004); Shen, (2005); Gilbert and Von Glinow, (2015). Based on our
results we add the following factors specific to post-socialist countries. First is the impact of a
socialist past. Our results combining with a review of the literature on HRM in CIS countries
show that Soviet management practices, organizational culture, and norms are rather strongly
rooted in the minds of both managers and employees. The practices that were once well-fitted for
a planned economy might nowadays create substantial complications for MNCs in adapting and
implementing Western HRM practices. We suggest that the lesser influence of socialist past, the
easier it is to adapt HRM practices. Moreover, we show the influence of a Soviet past on
recruitment, training and development, motivation, and performance management. The next
factor we suggest is the impact of post-Soviet Central Asian culture. This factor is specific to
Kazakhstan and might suit other CIS countries that do not have a Slavic culture. Central Asian
cultures have rather nomadic origins, while Slavic cultures are more settled and urban. Three
centuries of Russian and then Soviet influence on Kazakhstan resulted in the development of a
unique mix of cultures, which is based on traditional Kazakh and Russian cultures, socialist
ideology, and the contribution of cultures of many ethnicities of people who were deported to
Kazakhstan (including Germans, Ukrainians, and Koreans). This has a direct impact on the
current behaviors of both employees and managers, and on the adaptation of HRM practices. The
final factor that we add is the ethnic composition of the country’s population. This factor is
directly linked to the “impact of post-Soviet Central Asian culture”. It is also specific to
Kazakhstan and might be suitable for other Central Asian ex-Soviet countries (Uzbekistan,
Kyrgyzstan, Tajikistan, and Turkmenistan). During Soviet times authorities did not allow the
development of stable working class traditions in Kazakhstan and they would rather send
specialists from Russia. As a result, after the collapse of the Soviet Union many Russian
specialists left Kazakhstan, which resulted in many issues in the labor market today. The gap
produced by the migration of specialists still cannot be filled and has an impact on the adaptation
of recruitment and training of HRM practices.
Besides understanding of contribution we make with the research, we are aware of
existing limitations of the study. Even though the survey approach allowed collecting necessary
46
data from Kazakh companies, number of companies participated in the research is not large
enough to provide exploratory analysis of influence of particular industries peculiarities on
adaptation of Western HRM practices. We believe that our study only partly reflects opinion of
Kazakhstan business and in data collection we omitted state-owned companies, which have their
own peculiarities of HRM. Future studies can increase cross-industry sample and list of HRM
practices (such as including compensation management) or focus on detailed study of
peculiarities of one particular HRM practice in indigenous, foreign, and state companies. We do
not consider evaluation of the role of knowledge management in HRM practices adaptation as
well. Future researchers might also conduct case study research on the role of HR strategy and
impact on company performance.
Managerial implications
Eliminating existing issues by adopting the HRM practices that we have revealed can be
considered a foundation for development and an adjustment of business strategies and methods
that Kazakh business may follow for improving their competitive advantage and improving their
chances in a “war for talents”, in the circumstances of scarce qualified labor resources and
current national economic instability. Developing more attractive and strategic recruitment
strategies, personalized and diversified motivation programs to retain professionals, and wellthought training programs that consider the impact of the Soviet past and cultural factors may all
benefit Kazakh business in terms of acquiring new talents and decreasing costs that result from
the substantial turnover that companies face, especially among the young generation. We believe
that our indication of a poor connection between HR managers on the national level, few
opportunities for learning abroad, and the issues that arise from this would stimulate business to
devote more attention towards the joint making of HR-related forums, which could lead to a
mutually beneficial exchange of experience and knowledge of HRM practices and towards the
increasing demands for learning English
in order to eliminate language barriers that are a
substantial obstacle for Kazakh business internationalization in general, and in HRM terms in
particular. Another implication that arises from the issues we reveal is the necessity of making
closer connections with Kazakh universities for a further formation of the talent pool and to be
able to approach perspective candidates and involve them in company work long before they
graduate from universities. Future studies can increase the cross-industry sample and list of
HRM practices (such as including compensation management) or focus on a detailed study of the
peculiarities of one particular HRM practice in indigenous, foreign, and state companies.
47
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57
APPENDIX 1. QUESTIONNAIRE IN ENGLISH LANGUAGE
This survey is conducted to study the peculiarities of HRM in Kazakhstan for the sake of giving
managers a view on what is happening with HRM in Kazakhstan today. All your responses are
completely anonymous. We kindly ask you to participate in this study.
Respondent’s profile:
1. Your position
2. Management level
3. Years on this position
4. Ethnicity
5. Age
6. Gender
7. Languages you speak fluently
Please fill in
Company’s profile:
1.Industry
2.Number of employees (approximate)
3. Age (year of foundation)
4.Geographic scope of operations
(Global/regional/domestic)
5.Country of origin
Please fill in
This section represents factors of successful adoption of Western HRM in host country. We
would like to see the degree of influence of each factor.
Factors influencing success of HR practices: To 1=Small degree
what degree do the following factors drive the need
to manage Human Resources in your organization
today
1
Talent and skills shortages on the domestic
1
2
3
market
2
Need to educate/train newly hired people
1
2
3
3
Retention and retention issues
1
2
3
4
Local authorities’ requirements
1
2
3
5
Enforcement of local top management
1
2
3
6
Presence of expatriate manager
1
2
3
7
Business competition
1
2
3
8
Peculiarities and/or demands of the industry
1
2
3
9
Organizational culture
1
2
3
10 Economic and/or financial crisis
1
2
3
11 Merger with another company
1
2
3
12 Personal interest of HR manager
1
2
3
13 HR manager’s past experience
1
2
3
14 Personal network of HR manager
1
2
3
15 Necessity to retrain conservative workers
1
2
3
7= High degree
4
5
6
7
4
4
4
4
4
4
4
4
4
4
4
4
4
4
5
5
5
5
5
5
5
5
5
5
5
5
5
5
6
6
6
6
6
6
6
6
6
6
6
6
6
6
7
7
7
7
7
7
7
7
7
7
7
7
7
7
58
16
17
18
Need to bring people with new views and
opinions to the company
Need to have friendly relationships with past
and current employees and management
Need to bring the “order” to the company by
making a clear hierarchy of staff
Human resource management practices: Please
rate your agreement with each of the following
statements.
1
2
3
4
5
6
7
8
9
In our company we use HRM practices applied
by many companies worldwide
Our company adopted HRM practices from
large Western firm from the same industry
In our company we use Western HRM
practices adapted for local habits and behaviors
Our company uses locally developed HRM
practices
In our company we use only those HRM
practices that are required by local legislation
Our company has vague understanding of
HRM practices. HR is playing primitive
functional role (employee recruitment,
dismission, paperwork)
In our company HR is reduced to
a d m i n i s t r a t i v e p a p e r w o r k o n l y. N o
understanding of its importance exists.
Our company outsources all HR management
to the external provider
Our company’s size is too small and it makes
no sense of implementing any HRM practices
HRM learning and implementation: Please
indicate degree the following options correspond to
the way Western HRM practices adopted and/or
applied in your organization:
1
2
3
HR manager attends special educational
courses/seminars held in our city by
independent instructors, then implements
knowledge in our company
HR manager receives training in a foreign
MNC, then implements knowledge in our
company
HR manager uses materials from the Internet
and/or academic publications
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1= Strongly
disagree
7= Strongly agree
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1= Small degree
7= High degree
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
59
4
5
6
HR manager receives guidelines from
senior/top management
We use experience of our competitors (“do
what others do”)
We use advisory of consultants/trainers
familiar with Western HRM practices
Top management’s perception of HR: Please rate
your agreement with each of the following
statements.
1
2
3
4
HR department is perceived as one of the core
departments of the organization; deep
understanding of the role of HR
HR department is perceived as a “second-role”
part of organization; medium or small
understanding the role of HR
HR department is perceived as a place where
all the paperwork is done, where people are
hired and fired; vague understanding of the
role of HR
HR department is perceived as an unnecessary
waste of money; no understanding of role of
HR
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1= Strongly
disagree
7= Strongly agree
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
Influence of top management: Please indicate to
what extent is top management in your organization
influences on development or implementation of
HRM practices
1
Management gives only general view and goal,
HR department has full freedom of doing work
2
Management actively participates with its
ideas, but makes small or no obstacles for HR
department’s work
3
Management is indifferent to HR department’s
work, moderate freedom of work
4
Management strictly controls the whole HR
department and its actions, no freedom of
doing work is given
1= Not to all
7= Very high
HRM primary practices: Please rate your
agreement with each of the following statements
1
Recruiting right people who fit is the
cornerstone of our HR strategy
2
Employee training and development is the most
important for our business
3
Employee retention is one of our foreground
1=Strongly
disagree
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
7=Strongly agree
60
4
tasks, which involves using well-developed
motivation programs
High performance of workers is what makes
them worth hiring for
1
2
3
4
5
6
7
Recruitment: Please rate your agreement with each
of the following statements
1
We design targeted recruitment campaigns for
particular positions
2
We have at least 1 year-ahead recruitment
strategy
3
We communicate both positive and negative
aspects of job
4
We think that skills and qualifications are the
most important things to look for in candidate
5
Candidate’s personality, experience, and
cultural alignment are the most important to
look for
6
Candidate’s age is an important criteria
7
We attract best people by offering excellent
salaries
8
We partially or fully outsource recruitment to
external firms
1=Strongly
disagree
1
2
7=Strongly agree
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
1
2
2
3
3
4
4
5
5
6
6
7
7
1
2
3
4
5
6
7
Training and development: Please rate your
agreement with each of the following statements
1
We design training to target and support our
company’s overall objectives strategy
2
We believe that mentorship is an integral part
of our employee development methods
3
We make assessments to see what our
employees learned from trainings
4
Training is seen as a routine service offered by
management to employees
5
We think that “sit-down in classroom training”
is the best way for our employees to learn new
things
6
We partially or fully outsource training to
external firms or individuals
7
Training and development are not parts of our
HR practices
1=Strongly
disagree
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
Motivation: Please rate your agreement with each of
the following statements
1=Strongly
disagree
7=Strongly agree
7=Strongly agree
61
1
2
3
4
5
6
7
Our corporate culture, values, and
management’s behavior motivate our
employees well enough
We design motivation schemes for each
position separately
We have flexible and diverse options for
motivating all of our employees
We help employees motivate themselves
through clear career and performance goal
setting
We motivate our employees by offering
monetary rewards
We use mostly non-financial rewards such as
recognition (like Hall of Fame or “thank you”
from management)
We motivate our employees “with a whip”, by
punishing for unsatisfactory performance
Performance management: Please rate your
agreement with each of the following statements
1
We identify and fairly reward contributions of
high performers
2
We recognize and reward contributions of all
employees without elevating some above the
others
3
We have benchmark standards to which we
compare employee performance
4
We assess employee performance by
comparing him or her with contribution of
others
5
We assess employee performance by analyzing
feedback from customers and immediate
manager
6
Our top/middle management has final word in
deciding who are the top performers and gets
reward
7
We measure employee’s performance by his or
her attendance and ability to submit work
before deadlines
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1=Strongly
disagree
1
2
7=Strongly agree
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
Thank you for participation!
62
APPENDIX 2. QUESTIONNAIRE IN RUSSIAN LANGUAGE
Здравствуйте! Вашему вниманию предлагается опросник, целью которого является
изучение особенностей Управления Человеческими Ресурсами (УЧР) в Казахстане и их
состояние на сегодняшний день. Все Ваши ответы полностью анонимны.
Профиль респондента:
8. Ваша должность
9. Управленческий уровень (низкий, средний,
высший)
10.
Количество лет в нынешней должности
11.
Национальность
12.
Возраст
13.
Пол
14.
Языки, которыми Вы свободно владеете
Профиль компании:
15.
Отрасль
16.
Количество сотрудников (приблизительно)
17.
Возраст компании (год основания)
18.
Масштаб работы компании:
глобальный/региональный/местный
19.
Страна происхождения
Факторы, влияющие на успех практик УЧР:
О т м е т ьт е с т е п е н ь вл и я н и я ф а кто р о в ,
обуславливающих успешное управление ЧР в
компании
1
Недостаток квалифицированных кандидатов
на рынке труда
2
Необходимость обучать новых сотрудников
3
Удержание сотрудников и трудности,
связанные с этим
4
Требования местных властей
5
Требования вышестоящего начальства
6
Присутствие начальника-иностранца
1 = Слабо влияют
7 = Очень сильно
влияют
1
2
3
4
5
6
7
1
1
2
2
3
3
4
4
5
5
6
6
7
7
1
1
1
2
2
2
3
3
3
4
4
4
5
5
5
6
6
6
7
7
7
63
7
8
9
10
11
12
13
14
15
16
17
18
Конкуренция
Особенности и/или требования отрасли
Корпоративная культура компании
Экономический и/или финансовый кризис
Слияние с другой компанией
Личный интерес HR менеджера
Прошлый опыт HR менеджера
Личные контакты HR менеджера
П е р е о бу ч е н и е с от руд н и ко в с
«устаревшими» взглядами
Привлечение в компанию людей с новыми
взглядами и мнениями
Установление с нынешними и поддержка
друже ских отношений с бывшими
сотрудниками и руководителями
Необходимо сть наве сти в компании
«порядок», путём установления чёткой
иерархии в организации
Практики УЧР: Выразите степень своего
согласия со следующими утверждениями.
1
2
3
4
5
6
7
8
9
В нашей компании мы используем практики
УЧР, применяемые многими компаниями по
всему миру
Наша компания переняла практики УЧР,
которые используют крупные западные
компании, работающие в той же отрасли,
что и наша
В нашей компании мы используем западные
п р а к т и к и У Ч Р, а д а п т и р о в а н н ы е к
особенностям нашего рынка
Наша компания использует практики УЧР,
учитывающие особенности нашего рынка
В нашей компании мы используем только те
практики УЧР, которые предусмотрены
местным законодательством
В нашей компании размытое представление
о п р а к т и ка х У Ч Р. HR скорее играет
примитивную роль (простой найм и
увольнение сотрудников)
В нашей компании HR представлен только
административной работой (кадровым
делопризводством).
Наша компания перепоручает УЧР другой
организации (аутсорсинг)
Размер нашей компании слишком мал для
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1= Категорически
не соглашаюсь
7= Полностью
соглашаюсь
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применения каких-либо практик УЧР
Изучение и применение практик УЧР:
В ы р а з и т е с т е п е н ь с в о е го с о гл а с и я с о
следующими утверждениями
1
2
3
4
5
6
HR менеджер посещает специальные
тренинги/семинары, проходящие в нашем
городе
HR менеджер проходит повышение
квалификации в крупных иностранных
компаниях
HR изучает и использует материалы из
интернета и/или научных публикаций
HR менеджер получает чёткие инструкции
от вышестоящего руководства
Мы используем опыт наших конкурентов
Мы используем услуги
консультантов/бизнес-тренеров, знакомых с
Западными практиками УЧР
1= В низкой
степени
7= В высокой
степени
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2
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2
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2
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Восприятие УЧР высшим руководством:
В ы р а з и т е с т е п е н ь с в о е го с о гл а с и я с о
следующими утверждениями
1
HR отдел воспринимается как один из
основных в компании. Присутствует
глубокое понимание роли HR
2
HR отдел воспринимается как
«второстепенная» часть компании.
Небольшое понимание роли HR
3
HR отдел воспринимается как место для
выполнения бумажной работы, отдел найма
и увольнения сотрудников. Смутное
понимание роли HR
4
HR отдел воспринимается как пустая трата
ресурсов организации. Нет понимания роли
HR в компании.
1= В низкой
степени
Влияние высшего руководства: Выразите
степень своего согласия со следующими
утверждениями
1
Руководство даёт только общее видение и
цель, HR отделу предоставляется полная
свобода в работе для достижения целей
2
Руководство активно вовлекается в работу
HR отдела и предлагает свои идеи. HR
отделу не создаётся ощутимых препятствий
1= Категорически
не соглашусь
7= В высокой
степени
1
2
3
4
5
6
7
1
2
3
4
5
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7
1
2
3
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2
3
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7= Полностью
соглашусь
1
2
3
4
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3
4
в работе
Руководство равнодушно к работе HR
отдела. HR отделу предоставлена
умеренная свобода действий в работе
Руководство строго контролирует весь HR
отдел: его функции и действия. Нет
свободы действий в работе
1
2
3
4
5
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7
1
2
3
4
5
6
7
Основные практики УЧР: Выразите степень 1=Категорически
согласия со следующими утверждениями
не соглашусь
1
Поиск и подбор нужных и подходящих
1
2
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людей – основа нашей стратегии УЧР
2
Обучение и развитие сотрудников наиболее
1
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3
4
важно для нашего бизнеса
3
Удержание сотрудников - одна из наших
1
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первостепенных задач, требующая
использования проработанных
мотивационных программ
4
Высокие результаты наших работников – то,
1
2
3
4
за что мы их нанимаем
Подбор персонала: Выразите степень согласия
со следующими утверждениями
1
Мы используем особые методы подбора для
каждой вакансии
2
У нас есть стратегия подбора персонала
сроком, по меньшей мере, на 1 год вперёд
3
Мы сообщаем кандидатам возможности и
ограничения вакантной должности
4
Мы думаем, что отличные навыки и
квалификация – самое главное в кандидате
5
Яркая личность, опыт и соответствие
культуре и ценностям нашей компании – всё
это мы в первую очередь ищем в кандидате
6
Возраст и/или пол кандидата очень важен
при подборе на вакансию
7
Мы привлекаем в нашу компанию лучших
людей при помощи высоких зарплат
8
Мы частично или полностью перепоручаем
подбор персонала (аутсорсинг)
1= Категорически
не соглашусь
1
2
3
4
7=Полностью
соглашусь
5
6 7
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7= Полностью
соглашусь
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6 7
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Обучение и развитие: Выразите степень
согласия со следующими утверждениями
1
Мы разрабатываем учебные/тренинговые
планы в соответствие со стратегией
развития нашей компании
2
Мы верим, что наставничество это
неотъемлемая часть развития наших
сотрудников
3
Мы проводим оценку усвоенных знаний
наших сотрудников
4
Обучение/тренинги воспринимаются как
рутина, предложенная начальством
коллективу
5
Мы считаем, что обучение «сидя за партой в
классе» - лучший способ для наших
сотрудников усвоить новый материал
6
Мы частично или полностью перепоручаем
проведение обучения/тренингов
(аутсорсинг)
7
Обучение и развитие сотрудников не
являются частью нашей стратегии УЧР
1= Категорически
не соглашусь
1
2
3
4
Мотивация: Выразите степень согласия со
следующими утверждениями
1
Наша корпоративная культура, ценности и
пример, подаваемый руководством,
достаточно хорошо мотивирует наших
сотрудников
2
Мы разрабатываем мотивационные схемы
отдельно под каждую позицию
3
В нашей организации присутствуют
различные гибкие варианты схем
мотивации наших сотрудников
4
Мы помогаем нашим работникам
мотивировать себя самостоятельно при
помощи чёткой постановки карьерных
целей и задач
5
Мы мотивируем наших сотрудников при
помощи денежных вознаграждений
6
Чаще мы используем нематериальное
вознаграждение, как, например, признание
заслуг сотрудника перед остальными
коллегами
7
Мы мотивируем к работе наших
сотрудников при помощи «кнута»,
1= Категорически
не соглашусь
1
2
3
4
7= Полностью
соглашусь
5
6 7
1
2
3
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2
3
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7
7= Полностью
соглашусь
5
6 7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
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67
накладывая взыскания за
неудовлетворительные результаты
Оценка результатов работы: Выразите степень
согласия со следующими утверждениями
1
Мы выделяем и награждаем наиболее
успешных и старательных сотрудников
2
Мы признаём заслуги и награждаем весь
коллектив, не выделяя отдельных людей
3
Мы оцениваем результаты работы
сотрудников, ориентируясь на
существующие стандарты компаний
4
Мы оцениваем результаты работы
сотрудника, сравнивая его/её с результатами
остальных
5
Мы оцениваем результаты работы
сотрудника на основе отзывов клиентов и
непосредственного начальника
6
Руководство компании, как правило,
оставляет за собой последнее слово в
вопросах отбора и награждения лучших
сотрудников
7
Мы оцениваем результаты работы
сотрудника по его/её посещаемости и сдаче
работы в срок
1= Категорически
не соглашусь
1
2
3
4
7= Полностью
соглашусь
5
6 7
1
2
3
4
5
6
7
1
2
3
4
5
6
7
1
2
3
4
5
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7
1
2
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7
1
2
3
4
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7
1
2
3
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7
Благодарим Вас за участие!
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